Digital Marketing Strategist

hace 1 mes

Valencia, Valencia, España WorkMotion A tiempo completo

Welcome to WorkMotion, a SaaS organization driving growth through our Marketing Department. We are a passionate and results-driven team of marketing professionals dedicated to maximizing our digital presence and brand positioning across different markets.

In this role, you will be responsible for developing and implementing a comprehensive strategy for our content marketing and social media channels to drive organic reach and grow our brand awareness.

We value work-life balance, so please only apply if you're based within 2 hours of the Central European Timezone.

Key Responsibilities:

  • Be the main driver behind our organic traffic generation and create engagement between potential prospects and our brand
  • Oversee the management and growth of WorkMotion's social media channels by developing and implementing creative and highly engaging social media content
  • Support WorkMotion thought leaders with new ideas to grow their reach and audience (and position WorkMotion as a thought leader in the SaaS and HR tech space)
  • Monitor and analyze social media trends to stay ahead and adapt strategies accordingly
  • Utilize SEO optimization techniques and tools to enhance visibility and reach of content
  • Come up with new initiatives to grow our organic reach and measure their success through data analysis

Requirements:

  • Bachelor's degree in Business, Marketing, Communications, or a related field
  • 3-5 years of experience in a similar marketing role with a strong focus on organic marketing strategies
  • Background in B2B marketing with a successful track record of increasing organic traffic
  • Native-level proficiency in German and business proficiency in English
  • Excellent written and verbal communication skills in German and English
  • Ability to produce your own content (particularly in German) and to work effectively with our English speaking content manager
  • Creative thinker with the ability to generate and implement innovative marketing ideas
  • Experience on what's driving engagement in a B2B audience
  • Data-driven mindset with the ability to integrate data into decision-making processes
  • Proficiency in using CRM systems and marketing automation tools to manage processes efficiently
  • Highly motivated and able to work independently with minimal supervision

What We Offer:

  • As a remote and distributed team, you can do your best work from anywhere you are the happiest
  • Social Insurance as per country regulations
  • Trust-based work – organise your own schedule. We want to celebrate results, not hours spent working
  • WorkFlex - easily workation from your dream destination*
  • Well-Being Day - a dedicated day off to disconnect and recharge
  • Subsidised gym membership subscription
  • Training and development and mental health allowance
  • Opportunities to get to know some of your colleagues at our offices
  • Regular virtual events and annual team meetups

*Some benefits may vary due to local law and regulations.

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