Global Brand Manager

hace 6 días

Barcelona, Barcelona, España Galderma A tiempo completo

About the Role

This position will lead Global Cetaphil Sector Marketing, overseeing the development and execution of comprehensive marketing strategies to drive business growth and brand awareness globally.

Key Responsibilities

  • Develop and implement global product strategies, marketing plans, and branding initiatives for key Cetaphil product ranges, aligning with the company's overall business objectives.
  • Design and develop integrated global activation toolboxes for key innovations, ensuring consistency with brand DNA guidelines and market requirements.
  • Lead a multi-functional global team throughout product development phases, fostering collaboration and ensuring timely delivery of projects.
  • Closely partner with key markets to understand and deliver on their needs, driving business growth and market share expansion.
  • Identify and capitalize on short and long-term business opportunities for key product ranges, leveraging market insights and consumer trends.
  • Partner closely with the scientific team to identify superior formulas and claims that address consumer unmet needs, ensuring product relevance and competitiveness.
  • Collaborate with the digital and advocacy team to ensure effective influence and communication with healthcare professionals, driving brand awareness and preference.
  • Manage budgets and timelines with strong stewardship, ensuring efficient resource allocation and project delivery.

Requirements and Qualifications

  • Proven experience in designing and executing digital-first brand plans, with a strong track record of driving business growth and brand awareness.
  • Ability to lead in complex environments with new-to-the-world innovations, demonstrating adaptability and strategic thinking.
  • Strong ability to build, define, and articulate product and marketing strategies with a foundation in science and influence, driving business outcomes.
  • Proven brand-building capabilities, with experience in advocacy and digital-first marketing, driving brand preference and loyalty.
  • Pre-launch and launch experience in global or regional roles in competitive markets, demonstrating expertise in market development and execution.
  • Ability to lead multifunctional innovation project teams and work effectively across a global matrix enterprise, fostering collaboration and driving results.
  • Strong appetite for skincare, beauty, and science, with a passion for staying up-to-date on industry trends and developments.
  • Ability to utilize data in fact-based decision-making, providing solid business rationale, clear sense of structure, accountability, timelines, and urgency.
  • Growth mindset and developed curiosity, with a willingness to learn and adapt in a fast-paced business environment.

What We Offer

  • A competitive compensation package with bonus structure and extended benefit package, recognizing and rewarding individual and team contributions.
  • A hybrid work culture that balances flexibility and collaboration, allowing employees to work effectively and efficiently.
  • Opportunities for growth and development, with personalized career paths and feedback loops to ensure employee success and satisfaction.
  • A growing company that values ownership, empowerment, and accountability, where employees are encouraged to take initiative and drive results.

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