Brand Manager

hace 6 días

Barcelona, Barcelona, España Reckitt Benckiser A tiempo completo
About the Role

We are seeking a visionary Brand Manager to elevate our leading brands to new heights in dynamic markets worldwide.

Key Responsibilities
  • Support the development of the overall category strategy and drive the growth of assigned brands through excellent marketing execution.
  • Manage a brand within the context of agreed strategies to maximize long-term sales and profitability.
  • Develop, recommend, and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget.
  • Contribute to the development of category strategies, focusing on media, campaigns, and momentum preparation and execution.
  • Develop, recommend, and execute annual marketing plan activities, including local media strategy.
  • Initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long-term brand growth.
  • Lead the development of local copy strategy/executions and ensure adaptation possible for other regions in close co-operation with the Media team, Sales function, and Trade Marketing.
  • Identify trade needs/opportunities, developing pricing and distribution strategies and trade promotions for assigned brands.
Requirements
  • 3 years of marketing experience with outstanding marketing skills and potential, developed within an FMCG environment.
  • Ability to work autonomously and within a team, focused on results, independent, collaborative, and responsible.
  • Committed person, dynamic, decisive, organized, flexible, proactive, and multitasking.
  • Good stress management and ability to work under pressure.
  • Open attitude, enthusiastic, and with high motivation.
What We Offer
  • Inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups.
  • Support for our people at every step of their career journey, helping them to succeed in their own individual way.
  • Investment in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally.
  • A range of other benefits in line with the local market.
  • Global share plans offering the opportunity to save and share in Reckitt's potential future successes.
  • Short-term incentives to recognize, appreciate, and reward outstanding results.

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