Global Brand Manager
hace 3 días
This position will lead Global Cetaphil Sector Marketing, being responsible for designing Holistic Digital First Brand Plans, Innovations, and Commercial Activations for the Cetaphil brand globally.
Key Responsibilities- Lead Global product strategy, marketing, and branding for key Cetaphil product ranges.
- Design and develop integrated Global 360 activation toolboxes for key innovations, in line with brand DNA guidelines.
- Lead multi-functional global team throughout product development phases.
- Closely partner with key markets to understand and deliver on their needs.
- Identify short and long-term business opportunities for key product ranges.
- Partner closely with the scientific team to identify superior formulas and claims to solve consumer unmet needs.
- Partner closely with the digital and advocacy team to ensure superior influence and HCP communication.
- Manage budget and timelines with strong stewardship.
- Strong digital-first brand plan design and execution experience.
- Ability to lead in a complex environment with new-to-the-world innovations.
- Strong ability to build, define, and articulate product & marketing strategy with a foundation in science and influence.
- Strong brand building capabilities with experience in advocacy and digital-first marketing.
- Pre-launch and launch experience in global or regional roles in competitive markets.
- Ability to lead multifunctional innovation project teams and work effectively across a global matrix enterprise.
- Strong appetite for SkinCare, Beauty, and Science.
- Ability to utilize data in fact-based decision-making (data to insights to action) and to provide solid business rationale, clear sense of structure, accountability, timelines, and urgency.
- Growth mindset and developed curiosity will be key.
- You will be working for an organization that embraces diversity & inclusion and believes we will deliver better outcomes by reflecting the perspectives of our diverse customer base.
- You will receive a competitive compensation package with bonus structure and extended benefit package.
- You will be able to work in a hybrid work culture.
- You will participate in feedback loops, during which a personalized career path will be established.
- You will be joining a growing company that believes in ownership from day one where everyone is empowered to grow and take on accountability.
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