Regional Marketing Director

hace 7 días

Barcelona, Barcelona, España Page Executive A tiempo completo
Job Description:

Market Research and Strategy:
Develop a deep understanding of regional market dynamics and customer needs through market research. Create regional go-to-market strategies aligned with global goals, defining target market segments and buyer personas.

Campaign Planning and Execution:
Collaborate with global teams to plan and execute marketing campaigns. Manage regional marketing budgets and adapt global content to regional preferences.

Cross-Functional Collaboration:
Work closely with sales teams to ensure marketing supports sales goals. Align with product teams on marketing strategies and coordinate with global teams for consistent messaging.

Partner and Channel Marketing:
Support regional partners with marketing programs and manage co-marketing initiatives with partners.

Performance Measurement and Reporting:
Establish and track KPIs to measure campaign success. Analyze data to refine marketing strategies and report performance insights to stakeholders.

Customer Engagement:
Implement programs to enhance customer loyalty and gather customer feedback.

Requirements:
Bachelor's degree in Marketing, Business Administration, or related field; MBA is a plus. 10+ years of marketing experience, with at least 3 in a regional or global role. Strong strategic thinking and communication skills. Proficiency in digital marketing and data analysis. Results-driven, adaptable, and culturally aware.

Performance Metrics:
Increase in market share and customer acquisition. ROI for marketing campaigns. Quality and quantity of leads. Support for sales goals. Customer engagement and advocacy.

About Page Executive:

Page Executive are inclusive Recruiters and Hirers, as reflected in our Clear Assured Platinum Standard Accreditation from the Clear Company.

We are passionate about attracting diverse talent and are committed to ensuring our processes are inclusive and supportive.

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