Consumer Product Marketing Lead

hace 4 días


Madrid, Madrid, España Orca As A tiempo completo

We are looking for a Consumer Product Marketing Lead to join our team in Madrid or Oslo office. As a key player in the growth of our modern navigation system, you will be responsible for increasing Orca's awareness among boating communities worldwide.

Company Overview

Orca As is a D2C startup building a cutting-edge navigation system for sailors and cruisers. We offer a unique opportunity to develop your skills and grow alongside the company, working with a high-performing marketing team.

About the Role

This hybrid/on-premise role requires 2+ years of marketing experience managing social media, working in PR, or managing an influencer program. The ideal candidate has technical acumen, excellent communication skills, and a can-do attitude.

Responsibilities
  • Establish relationships with traditional media to achieve organic media coverage - product reviews
  • Set up, scale, and optimize an influencer and ambassador program that drives value
  • Increase brand awareness in digital and non-digital communities of boaters with orthodox and unorthodox activities
  • Nurture and grow Orca Owners Club, the digital community of Orca's users, by promoting conversations, educational content, and sharing relevant content
  • Position Orca as a modern, innovative, and user-friendly brand to disrupt the traditional marine electronics industry
Requirements
  • 2+ years of marketing experience managing social media, working in PR, or managing an influencer program
  • Extrovert and have a can-do attitude with the ambition to grow personally and professionally
  • Ideally, you have worked in a D2C startup and have successfully solved similar challenges
  • Excellent communication in English - written and spoken - and collaboration skills
Salary and Benefits

The estimated salary for this position is €60,000-€80,000 per year, depending on experience. Additionally, we offer a range of benefits, including a dynamic work environment, opportunities for professional growth, and a competitive compensation package.



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