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Strategic Marketing Analytics Lead
hace 1 mes
We are seeking a Strategic Marketing Analytics Lead to join our team at Reckitt Benckiser. As a key member of our Sales department, you will play a critical role in driving business growth and revenue through data-driven insights.
Job DescriptionThe Strategic Marketing Analytics Lead will be responsible for owning the strategy and execution of analytics projects across multiple categories and customers. You will work closely with cross-functional teams to develop and implement actionable insights that drive sales growth, improve profitability, and enhance customer relationships.
Main Responsibilities- Owning tracking and analytics projects, providing clear diagnoses of opportunities for the Sales Team and proposing corrective actions.
- Co-leading shopper insights analysis to leverage category/channel understanding and support strategy definition.
- Leveraging finance expertise to optimize ROI on displays and promopacks, combining business needs with financial acumen.
- Participating in E2E GM Expansion POS Project.
- Growth of net revenue and management of gross margin by customer.
- Effectively managing and driving Reckitt Benckiser's presence in highly competitive categories.
- Competing in an increasingly competitive environment to achieve a leading position (category champion) in Reckitt Benckiser's key categories.
- Educated to a minimum bachelor's degree level ideally in a business-related subject – from a recognized University.
- Fluency in English is essential, and fluency in other languages is advantageous.
- Ticket Restaurant
- Reckitt Products
- Christmas box
- Health Insurance
- Studies fellowship
- Equality
At Reckitt Benckiser, we recognize that great people don't always 'tick all the boxes.' We hire for potential as well as experience. If this role and our company feel like a good fit for you, we still want to hear from you.
