Digital Product Growth Specialist
hace 1 semana
About RavenPack, a pioneer in AI-driven data analytics for finance:
We empower clients to enhance returns, reduce risk, and increase efficiency by integrating public information into their models and workflows.
Building on our expertise, we've launched a suite of GenAI and SaaS services designed specifically for financial professionals.
Bigdata.com is transforming financial decision-making through cutting-edge AI and innovative data sets.
As a key player in the field of Alternative Data, Bigdata.com focuses on making AI useful for financial professionals, enabling smarter, faster, and more informed decisions.
This opportunity allows you to work on breakthrough technology used by leading financial institutions, including some of the world's most successful hedge funds, banks, and asset managers.
Your Key Responsibilities:- Product-Led Website Design Optimization: Create a seamless website experience that integrates product discovery, onboarding, and activation flows to guide users toward self-service sign-ups, trials, and product engagement.
- Conversion Rate Optimization (CRO): Continuously test, measure, and optimize landing pages, signup flows, and in-product experiences to improve conversion rates and reduce friction for users.
- User-Centric Design: Ensure the website experience is tailored to both new and existing users, with intuitive navigation and messaging aligned with different stages of the user journey.
- A/B Testing Experimentation: Run continuous experiments (A/B, multivariate testing) to enhance user activation and product adoption based on data-driven insights.
- Growth Strategy Development: Collaborate with product, marketing, and sales teams to align the website experience with broader growth goals.
- UX/UI Design Proficiency: Expertise in designing user-friendly, visually appealing, and conversion-oriented websites.
- Strong knowledge of design tools like Figma, Sketch, Adobe XD.
- Growth Hacking Data Analytics: Strong understanding of growth tactics, including funnel analysis, customer behavior analysis, and running A/B tests.
- Experience with tools like Google Analytics, Hotjar, or Mixpanel is a plus.
- Product-Led Growth (PLG) Mindset: Deep understanding of the PLG model and how to optimize product experiences to drive acquisition, engagement, and retention.
- SaaS Experience: Experience working in SaaS companies, particularly in a product-led environment where the product is the main driver of growth.
- Cross-Functional Collaboration: Proven ability to work with product, marketing, and engineering teams to bring growth initiatives to life.
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