Marketing Planning and Performance Manager
hace 3 días
Job Title: Marketing Planning and Performance Manager
Job Summary: We are seeking a skilled Marketing Planning and Performance Manager to drive marketing effectiveness by overseeing local planning processes, managing budgets, and leading the audience insights strategy.
Key Responsibilities:
- Oversee France-Iberia marketing planning in collaboration with the Marketing team, managing budgets, addressing discrepancies, ensuring a streamlined planning process, and providing support for relevant tools.
- Manage the planning system (called MRM), supervise month-end and year-end closing processes, and ensure compliance with Global and Western Europe data requirements.
- Lead marketing performance management for France-Iberia through After-Action Review coordination.
- Serve as the Business Unit lead for audience insights and research, monitoring market trends and directing ad-hoc research initiatives.
- Analyze data, derive actionable insights, and clearly present key findings from internal monitoring tools.
Requirements:
- Several years of experience in an FMCG company with demonstrated expertise in marketing planning, budget oversight, and developing insights-driven narratives.
- Strong communication skills, with the ability to effectively manage stakeholders without direct authority.
- Focused and adaptable, capable of balancing multiple priorities simultaneously.
- Identify areas for improvement and proactively propose actions to enhance and strengthen processes.
- Attention to detail, with excellent analytical and synthesis abilities.
- Skilled at anticipating needs and setting clear milestones.
- Proficient in MS Office, including PowerPoint and advanced Excel.
- Tech-savvy, with experience applying consumer and shopper research, confident using reporting tools, and a dedicated approach to learning.
- Proficiency in English is essential (minimum C1 level), as well as proficiency in either Spanish (if based in Madrid) or French (if based in Paris).
What We Offer:
- Family Care Leave - We offer enhanced paid leave options for those important times.
- Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
- Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
- Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
- Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
About Us: The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds to apply for roles in our team.
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