Brand Manager
hace 2 semanas
Elanco is seeking a Brand Manager to execute marketing excellence of prescription products at the local level for Spain and Portugal. The successful candidate will work closely with the Marketing Manager and team to provide input into the strategy and be accountable for the performance of plans for the category and key brands.
The Brand Manager will lead or play a substantial role in the development and execution of the marketing plans for specific brands as assigned to ensure alignment to the larger category and business objectives. This includes interacting with key suppliers, including agencies, and sitting on multiple internal and external cross-functional teams.
Key Responsibilities:
- Execution of Country Affiliate Category and Brand Planning
- Coordination of the production and supply of all support material
- Marketing Operational Expenditure (Opex) management and resource allocation
- Customer Centricity
Requirements:
- Education/Experience: Degree level either Life Science (Veterinarian preferable) or business qualification. MBA or professional marketing qualification desirable.
- 5 years Marketing experience
- Empathy and passion for the veterinary Animal Health Business
- Demonstrable passion for Marketing
- Positive attitude and fit with Elanco cultural pillars
Preferred Skills:
- A focus on and understanding of the customer with developed insights of customer value requirements and to be able to articulate these requirements into meaningful brand product positions.
- An understanding of marketing in a consumer environment would be advantageous.
Reporting Relationships:
Reports to: Marketing Manager POM Iberia
Direct reports: 0
Pay grade and Function: N/A
Location: Iberia head office or home location
Expected Travel Percentage: Up to 30%
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