Brand Manager

hace 1 día

Barcelona, Barcelona, España Mygwork A tiempo completo
Brand Manager

At Bayer UK Ireland, we're committed to making a difference in the lives of people and the planet. As a Brand Manager, you'll play a key role in driving our brand growth and success.

About the Role

We're seeking a talented and experienced Brand Manager to join our team. As a Brand Manager, you'll be responsible for developing and implementing integrated brand strategies that drive sales, growth, and market share objectives. You'll work closely with our Category Team Lead to design, develop, and deploy brand strategies that align with our global brand strategy.

Key Responsibilities
  • Develop and implement brand strategies that drive sales, growth, and market share objectives
  • Collaborate with the Category Team Lead to design, develop, and deploy brand strategies
  • Analyze market research and execute consumer research to inform brand strategies
  • Develop and set yearly brand review processes, budget planning, and translate plans into activity sets
  • Initiate and drive priority processes for 'Above the line' (TVC, digital, print), 'Below the line' and HCP communication
  • Formulate, execute, and recommend effective media exposure at optimal conditions
What We Offer

We offer a competitive salary, flexible hybrid work model, career development learning opportunities, and a comprehensive benefits package. Our company is committed to promoting employee well-being, inclusion, diversity, and sustainability in a collaborative and innovative environment.

We're an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. If you're looking to build a meaningful career in a community of creative and diverse people dedicated to making a difference, join us.

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