Marketing Operations Professional

hace 2 semanas


Madrid, Madrid, España Zoomo A tiempo completo

At Zoomo, our vision is to revolutionize urban mobility by transitioning every mile to Light Electric Vehicles (LEVs). We are the world's leading platform for accessing ebikes for professional use, operating across Europe, UK, North America, and Australia. In a short span of 4 years, with an international team of over 200 people, we have successfully transitioned millions of urban miles to LEVs by deploying top-notch delivery ebikes and developing cutting-edge fleet management software. Our vehicles are used by major players in the food, grocery, and parcel delivery segments, including UberEats, Amazon, JustEat Takeaway, Doordash, FedEx, and many more. As a key member of our high-performing team, you will be part of a journey that aims to lead the charge towards carbon-neutral cities.

The Role

We are seeking a detail-oriented and tech-savvy Marketing Operations Manager to support our growing business by managing campaigns and automating marketing processes. In this critical role, you will execute and optimize campaigns across customer touchpoints, implement scalable marketing workflows, and ensure the smooth operation of our marketing tools and platforms to drive efficiency and impact.

Responsibilities
  • Develop CRM Strategies: Map and refine customer journeys to ensure a seamless experience across all stages, from onboarding to reactivation.
  • Create and implement customer engagement, retention, and loyalty strategies to align with our business objectives.
  • Optimize lifecycle campaigns to enhance customer satisfaction and loyalty.
  • Lead the creation of re-engagement and win-back strategies to reduce churn.

You will work closely with local teams across our markets to align CRM activities with business targets. Design and launch campaigns across our marketing channels, continuously optimizing them based on performance metrics and customer insights. You will also automate marketing processes using tools like Zapier, Make, and others to streamline campaigns, lead nurturing, and customer engagement processes.

Requirements
  • Minimum 3-5 years of experience in marketing operations, CRM marketing, or a similar role, preferably in a fast-paced environment.
  • Experience in a start-up or in a B2C rental business is a plus.
  • Expertise in Zapier and/or Make.
  • Results-driven and doer mindset.
  • Attention to detail, excellent organizational skills, and a strong focus on detail to manage complex workflows and ensure process accuracy.
  • Strong collaboration and communication skills to effectively coordinate across teams.
  • Excellent spoken and written English skills. Other languages (French, Spanish, German) are a plus.
  • Expertise in Intercom is a plus.
  • Knowledge of SQL for advanced data analysis is a plus.

This role offers an estimated salary of $85,000 - $110,000 per year, depending on location and experience. If you are passionate about driving innovation and growth, join us at Zoomo and help shape the future of urban mobility



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