Digital Marketing Operations Specialist
hace 7 días
**About Zoomo**
Zoomo is a leading platform for electric bike rentals, revolutionizing the way people move around cities. We're on a mission to make urban transportation more sustainable and efficient.
**Our Team**
We're a dynamic team of innovators, passionate about using technology to solve real-world problems. Our culture values collaboration, creativity, and continuous learning.
**Job Description**
We're seeking a detail-oriented and tech-savvy Marketing Operations Associate to join our growing team. As a key member of our marketing department, you'll be responsible for managing campaigns, automating marketing processes, and ensuring seamless data flow across our marketing tools and platforms.
**Responsibilities:**
- Create and implement customer engagement, retention, and loyalty strategies to drive business growth
- Map and refine customer journeys to ensure a seamless experience across all stages
- Develop and execute lifecycle campaigns to enhance customer satisfaction and loyalty
- Lead the creation of re-engagement and win-back strategies to reduce churn
- Design and launch campaigns across our marketing channels, optimizing performance metrics and customer insights
**Requirements:
- 2+ years of experience in marketing operations, CRM marketing, or a similar role
- Strong understanding of marketing automation workflows and tools like Zapier, Make, and others
- Ability to work collaboratively with cross-functional teams
- Excellent analytical and problem-solving skills
**What We Offer:**
- A competitive salary of $70,000 - $90,000 per year
- A dynamic and supportive work environment
- Ongoing training and professional development opportunities
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