Marketing Operations Strategist
hace 5 días
**About Us**
At Zoomo, our mission is to revolutionize urban transportation by making it faster, cleaner, and more efficient. We are the leading platform for ebikes, operating across Europe, UK, North America, and Australia.
In just 4 years, we've helped transition millions of urban miles to Light Electric Vehicles (LEVs), working with major players in food, grocery, and parcel delivery segments like UberEats, Amazon, JustEat Takeaway, Doordash, and FedEx.
We're a high-performing team that's passionate about creating carbon-neutral cities.
**The Role**
We're seeking a detail-oriented and tech-savvy Marketing Operations Strategist to support our growth by managing campaigns and automating marketing processes.
You will execute and optimize campaigns across customer touchpoints, implement scalable marketing workflows, and ensure the smooth operation of our marketing tools and platforms to drive efficiency and impact.
**Key Responsibilities**
1. Develop CRM strategies to enhance customer satisfaction and loyalty.
2. Map and refine customer journeys to ensure seamless experiences across all stages, from onboarding to reactivation.
3. Create and implement customer engagement, retention, and loyalty strategies to align with our business objectives.
4. Optimize lifecycle campaigns to improve customer satisfaction and loyalty.
5. Lead the creation of re-engagement and win-back strategies to reduce churn.
6. Plan and execute campaigns across our marketing channels, collaborating closely with local teams.
7. Continuously optimize campaigns based on performance metrics and customer insights.
8. Automate marketing processes using tools like Zapier, Make, and others to streamline campaigns, lead nurturing, and customer engagement processes.
9. Integrate various marketing and CRM platforms to enable seamless data flow, improve team efficiency, and support scalability.
**Requirements**
• 2+ years of experience in marketing operations, CRM marketing, or a similar role, preferably in a fast-paced environment.
• Expertise in Zapier and/or Make.
• Results-driven and doer mindset.
• Attention to detail, excellent organizational skills, and strong focus on process accuracy.
• Strong collaboration and communication skills to effectively coordinate across teams.
• Excellent spoken and written English skills. Other languages (French, Spanish, German) are a plus.
• Expertise in Intercom is a plus.
• Knowledge of SQL for advanced data analysis is a plus.
**What We Offer**
We offer a competitive salary of $65,000 - $80,000 per year, depending on experience, and a range of benefits including:
- Opportunities for professional growth and development
- Collaborative and dynamic work environment
- Comprehensive health insurance
- Flexible work arrangements
Apply now to join our team and be part of the cutting-edge technology revolutionizing urban transportation
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