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Marketing Project Manager
hace 2 meses
About the Role
We are seeking a highly skilled Marketing Project Manager to join our Agency Unit team at Semrush. As a Marketing Project Manager, you will be responsible for orchestrating end-to-end marketing campaigns and complex projects, translating business objectives into actionable and impactful marketing project plans.
Key Responsibilities
- Orchestrate end-to-end marketing campaigns and complex projects, ensuring successful execution and meeting deadlines.
- Translate business objectives into actionable and impactful marketing project plans, driving cross-functional teams toward project goals.
- Collaborate seamlessly with cross-functional teams to ensure the successful execution of marketing initiatives, identifying and mitigating potential roadblocks.
- Source the right team members needed for the successful implementation of marketing initiatives and their success.
- Adopt an agile framework and leverage project management skills to drive cross-functional teams toward project goals.
- Work at the intersection of product development, marketing, and sales, finding product growth points, calculating forecasts, running A/B tests across multiple channels, evaluating and scaling if successful.
- Continuously research the audience using historical data, launch surveys, and conduct user interviews to gain insights for new projects and current CJM optimization.
- Plan, execute, and optimize experimental and evergreen marketing campaigns to meet sales goals.
- Manage content production, working with the design team and content writers to create assets for paid ads, email campaigns, sales collateral, etc.
Requirements
- 3+ years of marketing experience, emphasizing adept project management and execution of impactful initiatives.
- Proven success in SaaS or digital agency settings, demonstrating versatility with diverse clients.
- Exceptional project management skills, adept at handling multiple projects, setting priorities, and navigating fast-paced environments.
- Strong teamwork and communication capabilities with cross-functional teams and external partners.
- Outstanding strategic thinking and problem-solving, translating business goals into actionable and impactful plans.
- Proactive and self-motivated, with a track record of project ownership and successful execution.
- Great analytical skills - being able to choose metrics to assess the success of experiments, analyze conversion funnels for new and old cohorts of users, product paywalls.
- Ability to analyze audience behavior and forecast the results of marketing projects using available data.
- Exceptional attention to detail.
- Excellent English.
About the Team
The Agency Unit team creates products for Marketing Agencies and companies to optimize and improve their work. This is a unique opportunity to join the team as a Marketing Project Manager for our unit to grow the business within a stable and growing public company.