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CRM and Social Media Marketing Specialist

hace 2 meses

Barcelona, Barcelona, España Lastminute Group A tiempo completo
About the Role

Lastminute Group is seeking a highly skilled CRM and Social Media Marketing Specialist to join its Marketing team based in Chiasso. As a key member of the team, you will be responsible for executing CRM and Social Media marketing strategies to drive business growth and customer engagement.

Key Responsibilities
  • Develop and implement a comprehensive CRM strategy to enhance customer relationships and retention.
  • Create and curate high-quality content for CRM and Social Media channels to engage customers and promote brand awareness.
  • Design and execute multi-channel campaigns to reach target audiences and achieve business objectives.
  • Collaborate with cross-functional teams to ensure brand consistency and alignment across all marketing channels.
  • Monitor and analyze campaign performance using qualitative and quantitative metrics to inform future marketing strategies.
Requirements
  • Proven experience in CRM and Social Media marketing with a strong understanding of customer engagement and retention strategies.
  • Excellent content creation and curation skills with the ability to develop compelling and engaging content for various channels.
  • Strong analytical and problem-solving skills with the ability to interpret data and inform marketing strategies.
  • Excellent communication and collaboration skills with the ability to work effectively with cross-functional teams.
What We Offer

Lastminute Group offers a dynamic and supportive work environment with opportunities for professional growth and development. As a CRM and Social Media Marketing Specialist, you will have the chance to work on exciting projects and contribute to the company's success.