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Market Intelligence Manager, Southern Europe
hace 2 meses
We are seeking a highly skilled Market Intelligence Manager to join our team in Southern Europe. As a key member of our commercial organization, you will be responsible for driving business growth through market insights and strategic recommendations.
Key Responsibilities- Market Analysis: Collaborate with our Consumer Insight team to identify growth opportunities, consumer trends, and competitive landscapes in the Southern Europe region's alcoholic beverages market.
- Forecasting and Trend Identification: Develop insightful category forecasts using global tools and external sources, and proactively identify emerging opportunities that could impact our business.
- Competitor Insights: Work closely with our Customer Marketing team and Sales to assess competitor activities and strategies, providing regular updates and analysis to relevant stakeholders.
- Business Performance Evaluation: Contribute to the evaluation of our existing products, brands, sales areas, and channels, identifying areas for improvement and growth.
- Strategic Recommendations: Translate market intelligence findings into actionable insights and strategic recommendations to support the development of marketing strategies, product innovations, and go-to-market plans.
- Collaborator Management: Build strong working relationships with regional and global teams, marketing, sales, and leadership to ensure market intelligence insights are effectively communicated and coordinated into decision-making processes.
- Data Management: Ensure the timely and accurate collection, analysis, and reporting of market data, using appropriate tools and systems to provide actionable insights.
- Team Leadership: Lead a team of market intelligence analysts, providing guidance, mentoring, and development opportunities to enhance their skills and capabilities.
- Education: Bachelor's degree in Data Science, Business, Marketing, Economics, or a related field.
- Experience: Validated experience of 5 years in market research, market or business intelligence, or related roles ideally within the alcoholic beverages industry or consumer goods sector.
- Skills: Highly numerical with experience in automation of large data sets, strong analytical skills with experience in data analysis, interpretation, and forecasting/modelling, and excellent communication and presentation skills.
- Language: Proficiency in English, with speaking one of the following languages: Spanish, Italian, Portuguese, Greek, or French a plus.
