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Market Intelligence Manager, Southern Europe
hace 1 mes
About the Role
We are seeking a highly skilled Market Intelligence Manager to join our team in Southern Europe. As a key member of our commercial team, you will be responsible for providing actionable insights and strategic recommendations to support the development of marketing strategies, product innovations, and go-to-market plans.
Key Responsibilities
- Develop and maintain a deep understanding of the Southern Europe market, including consumer trends, competitive landscape, and potential risks.
- Collaborate with cross-functional teams to contribute to the evaluation of the performance of existing products, brands, sales areas, and channels.
- Translate market intelligence findings into actionable insights and strategic recommendations to support the development of marketing strategies, product innovations, and go-to-market plans.
- Build strong working relationships with regional and global teams, marketing, sales, and leadership to ensure market intelligence insights are effectively communicated and coordinated into decision-making processes.
Requirements
- Bachelor's degree in Business, Marketing, Economics, or a related field. Advanced degree or MBA is a plus.
- Validated experience of 5 years in market research, market intelligence, or related roles within the alcoholic beverages industry or consumer goods sector.
- Strong analytical skills with experience in data interpretation and forecasting.
- Proven track record to derive actionable insights from sophisticated data sets.
- Excellent communication and presentation skills to optimally convey findings and recommendations to partners at all levels.
About Diageo
Diageo is the world's leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Celebrating life, every day, everywhere – has a meaningful role in our company, for our people, our diversity, our brands, in how we perform and how we build shared value.
