Senior Marketing Operations Manager

hace 3 días

Barcelona, Barcelona, España Veeva Systems A tiempo completo
Senior Marketing Operations Manager

We are seeking a highly skilled Senior Marketing Operations Manager to join our EU Marketing team. As a key member of our team, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.

Key Responsibilities:
  • Develop and implement marketing automation strategies to optimize campaign performance and customer experience
  • Collaborate with regional marketing leaders to translate marketing data into actionable insights and drive continuous performance improvements
  • Establish and maintain a semi-annual marketing automation trend and best practices communication to optimize channel outreach and program conversions
  • Partner with cross-functional teams to create optimized campaign journeys, enhanced nurture programs, and persona-focused segmentation
  • Develop and deliver training content on marketing automation topics, including persona-based data segmentation and email testing
  • Deliver quarterly campaign performance metrics and provide proactive recommendations for maximizing account engagement, opportunity creation, and marketing spend optimization
Requirements:
  • 5+ years of experience in a fast-growth B2B enterprise software (SaaS) or high-tech life science company supporting ABM campaign deployment and optimization
  • Proven working knowledge of CRM and marketing automation platforms, including Marketo
  • Strong analytical and problem-solving skills, with the ability to translate raw marketing data into performance improvement insights
  • Excellent communication and interpersonal skills, with the ability to build relationships with cross-functional teams
  • Ability to work in a dynamic environment and adapt to changing priorities and deadlines
Nice to Have:
  • Experience with analytics platforms, such as Tableau or Sigma
  • Basic knowledge of SQL or other database expertise
  • Advanced technical skills in HTML coding, CSS, and JavaScript
  • Digital marketing knowledge, including web tracking and Google Analytics

We offer a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application.

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