Senior Paid Search Manager, EU Market
hace 5 días
About the Role:
We are seeking a highly experienced Senior Paid Search Manager to lead our EU Paid Search team. As a key member of our Integrated Media Team, you will be responsible for developing and executing comprehensive paid search strategies to drive business growth and achieve our marketing goals.
Key Responsibilities:
- Team Leadership: Lead and manage a team of Paid Search Specialists to achieve our business objectives. Foster a collaborative and high-performance team culture, and conduct regular team meetings to review performance and progress.
- Strategic Planning: Develop and implement paid search strategies tailored to the EU market, aligned with overall EU marketing and business goals. Stay up-to-date with industry trends, competitor activities, and emerging technologies to inform your strategy.
- Performance Reporting: Recount weekly, monthly, and quarterly performance for our EU campaigns, and present findings and recommendations to stakeholders to inform strategic decisions. Develop and maintain performance dashboards, analyze key metrics, identify trends, and uncover insights.
- Cross-Functional Collaboration: Communicate effectively with cross-functional teams, such as Marketing AdTech, Finance, EU marketing, and other channels to align on business goals and strategies. Act as the primary point of contact for all paid search-related inquiries in the EU region.
- Data-Driven Decision Making: Make data-driven decisions based on key performance indicators, and possess strong problem-solving and analytical skills.
- Business Growth: Work cross-functionally to unlock insights about customer behavior for other teams, and leverage this data to grow not just Paid Search but also the business as a whole.
Requirements:
- 5+ years' experience in managing Search campaigns.
- Proven track record of managing large-scale paid search campaigns and achieving significant results.
- Leadership skills with the ability to mentor and lead junior team members.
- Complete command and mastery of Paid Search Ads, including understanding of automated bidding, performance reporting, and storytelling using data.
- Strong and willing team player, who isn't afraid to help others succeed in addition to achieving their own success.
- Autonomy in problem solving, breaking down larger problems and tasks into smaller increments of work to make progress more quickly.
About Vistaprint:
Vistaprint is a leading provider of online marketing solutions, and we're committed to empowering our customers to succeed. As a Remote-First company, we offer the flexibility and autonomy to work from anywhere, and we're proud to be an Equal Opportunity Employer.
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