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Paid Search Strategy Director

hace 2 meses


Barcelona, Barcelona, España Vistaprint A tiempo completo
About the Role

We are seeking a highly skilled and experienced Paid Search Manager to lead our EU Paid Search team. As a key member of our Integrated Media Team, you will be responsible for developing and implementing comprehensive paid search strategies tailored to the EU market.

Key Responsibilities
  • Team Leadership: Lead a team of 5 Paid Search Specialists managing Google and Bing campaigns across 15 EU markets to achieve business goals.
  • Strategic Planning: Develop and implement paid search strategies aligned with overall EU marketing and business objectives, staying up-to-date with industry trends, competitor activities, and emerging technologies.
  • Performance Reporting: Recount weekly, monthly, and quarterly performance for EU campaigns, analyzing key metrics, identifying trends, and uncovering insights to inform strategic decisions.
  • Cross-Functional Collaboration: Communicate effectively with cross-functional teams, including Marketing AdTech, Finance, EU marketing, and other channels to align on business goals and strategies.
  • Data-Driven Decision Making: Make decisions based on data, handling key performance indicators, and possessing strong problem-solving and analytical skills.
Requirements
  • 5+ years' experience in managing Search campaigns.
  • Proven track record of managing large-scale paid search campaigns and achieving significant results.
  • Leadership skills with the ability to mentor and lead junior team members.
  • Complete command and mastery of Paid Search Ads, including automated bidding, performance reporting, and storytelling using data.
  • Strong team player with autonomy in problem-solving and breaking down larger problems into smaller increments of work.
About Vistaprint

Vistaprint is an e-commerce powerhouse creating customer value through accessible, cutting-edge technology. We are the marketing partner to millions of small businesses worldwide, helping them look and feel credible through high-quality marketing products and solutions.

We strive to give our team members everything they need to learn, grow, and succeed. Through innovation, collaboration, and perpetual exposure to what's next, we're always pushing boundaries and broadening our horizons.

Vistaprint has received numerous recognitions, including a perfect score of 100 on the Human Rights Campaign Foundation's 2021 Corporate Equality Index (CEI) and being named one of the best remote-first workplaces in the U.S.