Marketing Manager, Iberia
hace 1 mes
**Req ID**:
52704
**Location**:
Madrid, ES
Sapiens Spain is hiring a Marketing Manager Iberia to assist the Regional Marketing Director for EMEA & APAC, with the marketing activities for the Iberia Region (Spain & Portugal).
**About Sapiens**:
**Sapiens International Corporation (NASDAQ and TASE**: SPNS) empowers the financial sector, with a focus on insurance, to transform and become digital, innovative, and agile. Backed by 40 years of industry expertise, Sapiens offers a complete insurance platform, with pre-integrated, low-code solutions and a cloud-first approach that accelerates customers’ digital transformation. Serving more than 600 customers in 30 countries, Sapiens offers insurers across Property & Casualty, Workers’ Compensation and Life markets the most comprehensive set of solutions, from core to complementary, including Reinsurance, Financial & Compliance, Data & Analytics, Digital, and Decision Management. Sapiens’ team of more than 5,000 employees operates through our offices in North America, the UK, EMEA and Asia Pacific.
**Location & work model**:
Hybrid (flexible days) - Madrid Office.
Please note that we are unable to offer Visa sponsorship for this role.
What’s in it for you?
This is a new and exciting role for Spain that is supported by a highly successful and established team.
You will have the opportunity to work with and learn from very talented individuals whose goal it is to increase awareness of the Sapiens’ brand and solutions in the Insurance market.
**Travel**: you will have the opportunity to join and support the Marketing team as they travel to various trade shows and events.
You will gain valuable experience of marketing niche software solutions that will spring-board your career.
**About the role**:
**Your main responsibilities will be**:
D evelop and implement a cohesive marketing plan to grow Sapiens’ business and increase brand awareness in the market.
Manage specific regional marketing goals and objectives.
Working together with sales, business development, product leads, account managers and corporate teams to develop and plan marketing campaigns.
To commission and coordinate content creation.
The development and delivery of research and insights, media communications, on and offline collateral, video, web, and PR content.
P lanning and executi ng of industry tradeshows.
Monitoring industry trends and competitor activities.
Monitoring the efficiency and effectiveness of marketing activity and making recommendations to adjust future plans accordingly.
Working with the sales team to define and profile regional audiences and personas, to identify CxOs, decision makers in insurance companies, operations, customers, and social media groups for outreach and leveraging awareness.
Developing a robust product awareness to help promote the upsell and business growth opportunities in current markets, and to support the corporate team in Iberia where appropriate, to deliver growth plans.
**About you**:
**We need you to show us that you have**:
At least 5 years of experience in a marketing role, ideally marketing technology. Insurance industry experience is a plus.
A passion for technology, motivated and interested in learning, and in creating outstanding industry content.
Experienced in building and implementing strategical marketing plans.
Experience of building a network by collaborating with others.
Experience with CRM and marketing automation platforms is a bonus.
Excellent English and Spanish with strong, demonstrable communication skills, both written and verbal.
Self-motivated, pro-active; a strong team player that thrives in both a remote and office scenario.
Strong interpersonal skills in collaborating with remote teams.
Ability to undertake quarterly travel to key markets, to support and drive various events.
Bachelor’s degree in marketing or a similar discipline, or equivalent experience.
Knowledge of insurance, financial services, insurtechs, ecosystems, digital transformation are all welcome additions/bonuses.
Sapiens is an E-Verified & Equal Opportunity/Affirmative Action Employer, M/F/D/V.
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