Field Marketing Support Iberia
hace 4 semanas
For our Sales Company based in Sintra (Lisbon) we are looking for a Field Marketing Support Iberia.
The position will join the Field Marketing Europe team and will report to the Field Marketing Team Leader - Iberia
Main areas of responsibility:
- Execute the marketing plan for Iberia, implementing the local marketing activities for Portugal (40% of time allocation) and Spain (60%).
- Be the marketing plan owner for Portugal working towards a higher ROMI on all marketing activities always aligned with Field Marketing Team Leader Iberia
- Be responsible for execution of indirect marketing plan for Iberia (Spain and Portugal) working with key dealers to build a stronger collaboration, drive growth and increase share of wallet. Including campaigns, product launches, events, digital tools, joint marketing planning etc.
- Engage crossfunctionally to plan, manage and execute dealer marketing initiatives and tools driving scale, efficiency, and increased dealer participation.
- Develop and manage campaigns on all platforms for both indirect and direct channels in Iberia, such as brand, segment and product campaigns, third party partnerships, account-based marketing, print media and digital content.
- Generate local content including customer case studies, articles etc. to ensure global activities resonate with a local audience whilst capturing local trends to further drive demand to meet Marketing KPI’s.
- Localise and validate translations of marketing material received from Global Marketing for Iberia.
- Coordinate and participate in exhibitions (Portugal). This includes planning from start to finish and ensuring that objectives and goals are met.
- Be responsible for the ordering, co-ordination, and distribution of local marketing inventory eg. brochures, POS, merchandise in Iberia.
- Provide support to Iberia organisation on ad-hoc tasks as needed incl., kick off events, brand guidance on printed materials incl stationery, vehicles etc.
- Help build a results-oriented culture tracking and monitoring KPIs. Support in communicating marketing performance to Iberia commercial functions.
Desired competences
- Minimum 3 year + experience as a generalist marketeer.
- Experience in a B2B environment in a global organisation
- Experience with digital tools - CMS, CRM, Marketing Automation, PowerBi
- Fluency in English, Spanish and Portuguese
- Strong communication and stakeholder management skills
- Commercially minded and driven
- Project Management skills with attention to detail
- Ability to work to a high standard to meet deadlines.
Position based in Sintra (Lisbon), hybrid.
Let's create a cleaner future together
La limpieza se ha convertido en una colaboradora clave para la salud y la seguridad, provocada por la technología y la innovación. En Nilfisk, somos una fuerza impulsora en este desarollo. Ser parte de Nilfisk significa pensar fuera de la caja, dar vida a tus ideas inspiradoras, compartir los resultados y aprender de tus revéses. Creemos que la diversidad es nuestra mayor fortaleza - logrando los mejores resultados con la ayuda de las amplias variedades de puntos de vista y métodos. En Nilfisk, tienes la libertad para ser tú mismo y expresar tu opinión. Nilfisk se comprometió firmemente al desarrollo y a la sostenibilidad en todo lo que hacemos. Tú estarás empoderado en tu puesto, colaborando con tus colegas apasionados en la misión de crear un futuro más limpio. Estás listo para hacer un cambio?
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