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Regional Marketing Manager

hace 4 meses

Barcelona, Barcelona, España Page Group A tiempo completo
Perfil buscado (Hombre/Mujer)

Market Research and Strategy:

  • Conduct market research to understand regional dynamics and customer needs.
  • Develop regional go-to-market strategies in line with global goals.
  • Define target market segments and buyer personas.

Campaign Planning and Execution:

  • Plan and execute marketing campaigns with global teams.
  • Manage regional marketing budgets.
  • Adapt global content to regional preferences.

Cross-Functional Collaboration:

  • Work with sales teams to ensure marketing supports sales goals.
  • Align with product teams on marketing strategies.
  • Coordinate with global teams for consistent messaging.

Partner and Channel Marketing:

  • Support regional partners with marketing programs.
  • Manage co-marketing initiatives with partners.

Performance Measurement and Reporting:

  • Set and track KPIs to measure campaign success.
  • Analyze data to refine marketing strategies.
  • Report performance insights to stakeholders.

Customer Engagement:

  • Implement programs to enhance customer loyalty.
  • Gather and utilize customer feedback.
  • Multinational Fast Growing Healthcare Company|European Marketing Manager
Qualifications

  • Bachelor ́s degree in Marketing, Business Administration, or related field; MBA is a plus.
  • 10+ years of marketing experience, with at least 3 in a regional or global role.
  • Strong strategic thinking and communication skills.
  • Proficiency in digital marketing and data analysis.
  • Results-driven, adaptable, and culturally aware.
Performance Metrics

  • Increase in market share and customer acquisition.
  • ROI for marketing campaigns.
  • Quality and quantity of leads.
  • Support for sales goals.
  • Customer engagement and advocacy.
Rapidly transforming and growing healthcare company, expanding swiftly through acquisitions within the sector.

Great professional opportunity in a fast growing context.