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Brand Manager
hace 5 meses
Laboratorio farmacéutico con una plantilla de colaboradores en todo el mundo y con presencia en más de 120 países, precisa incorporar a un/a Brand Manager.
Su misión será ejecutar la estrategia de marketing para todos los productos de su ámbito, estableciendo presupuestos, definiendo política de precios y volúmenes, haciendo seguimiento de la competencia (precios, lanzamientos).
Funciones:
Crear, definir e implementar el plan de marketing (acciones educacionales, acciones relacionales, participación en congresos, elaboración de materiales).Ejecutar y coordinar el lanzamiento de nuevos productos con otros departamentos involucrados (Regulatory, Demand planning...).Establecer y hacer seguimiento de una política de precios.Establecer y gestionar relaciones con Líderes de Opinión.Dar soporte promocional & formación a la red de ventas.Identificar nuevas oportunidades de negocio y nuevos canales de ventas.Requisitos:Titulación universitaria (preferiblemente en ciencias de la salud y/o gestión)Experiencia en industria farmacéutica/consumo de 2-3 años.Se valorará especialmente experiencia en ámbito de dermofarmacia y/o dermocosmético.Inglés mínimo nivel B2