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T Head Of Marketing, Sales Operations

hace 3 meses

Madrid, Madrid, España Siemens A tiempo completo
Head of Marketing, Sales Operations & Communications (MSC)
  • Southern Europe (f/m/d)Do you want to help create the future of healthcare? Our name, Siemens Healthineers, was selected to honor our people who dedicate their energy and passion to this cause.
It reflects their pioneering spirit combined with our long history of engineering in the ever-evolving healthcare industry. We offer you a flexible and dynamic environment with opportunities to go beyond your comfort zone in order to grow personally and professionally. Sound interesting? Then come and join our global team as Head of Marketing, Sales Operations & Communications (MSC) for Southern Europe (f/m/d),

to be a member of the Zone Management team with specific focus on continuous upgradation and optimization of our commercial setup in the zone.

Further, the Head of MSC leads a fully integrated team across the four countries of the zone.

Your tasks and responsibilities:
Marketing
  • Organize and coordinate portfolio and user focused Marketing activities across the Zone
  • Actively liaison with Country Sales teams, Zone business area teams and global Marketing teams to build most effective marketing material and channels for Siemens Healthineers
  • Provide insights on Market Trends based on macroeconomic developments and changes in Healthcare landscape in the Zone
  • Handle product launches and coordinate reference site activitiesCommercial Excellence
  • Drive Commercial Excellence initiatives in close collaboration with global Commercial Excellence teams
  • Identify training needs of sales force and implement respective measures
  • Ensure active funnel management and continuous white spot analysis,
as regular task of project reviews with Sales team
  • Support preparation of business planning and forecasting activities
  • Provide indirect channel support with Business Partner screenings, BP categorization and performance management
  • Ensures that governance rules for on- and off boarding of BP's are followedCommunications
  • Adjust marcom materials to local needs, where and if required
  • Plan, organize and execute high-impact events and exhibitions in the Zone
  • Plan and manage marcom budget of the Zone
  • Support presentations and ensure content management of local websites and social media (Facebook, Twitter) presence
  • Handle Zone press activities in close liaison with HQ
  • Ensure brand guidelines and consistency in business partner communicationsTo find out more about the specific business, have a look at Siemens. De/products-services