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Regional Sales Manager

hace 29 minutos

Barcelona, Barcelona, España Näak A tiempo completo

Mission

Reporting directly to the EMEA Regional Director, you will manage and oversee the sales team

and develop the commercial strategy to drive growth across Southern Europe. You will build

strong relationships with key accounts while remaining customer-focused and growth-driven.

Southern Europe: Spain, Italy, Portugal, Greece, Slovenia, Croatia, Malta, Andorra

Company

Näak is a sports nutrition brand for ultra distance athletes, based in Montreal, QC, Canada.

Our mission is to help athletes fuel their ultra while preserving their playground. Näak products

provide a long-lasting energy without sugar peaks powered by high quality and sustainable

ingredients. Or, as we call it, Ultra Energy.

Thousands of professional and amateur athletes all around the world are using Näak to explore

new playgrounds and redefine what is physically possible.

Responsibilities

  • Develop and implement the Southern Europe commercial strategy, based on the global strategy to drive profitable growth within the wholesale channel, identifying and prioritizing key points of sale.
  • Focus on Southern Europe to achieve commercial growth targets
  • Manage and support the sales agent team to drive growth by opening new doors, placing orders, and ensuring reorders from partners.
  • Monitor wholesalers performance and implement action plans to improve sell-in, sell-through, and brand execution.
  • Follow up with sales agents on the execution of in-store activations, product trials, and brand presentations
  • Establish and manage strong relationships with key accounts
  • Create and execute annual business plans with key accounts to ensure Näak product visibility across stores and channels
  • Define & organise a local activation plan (based on door value) and optimize sell-out.
  • Set up a retail calendar activations such as tastings, product trials, community runs, workshops, talks, challenges, etc., either in-store or outdoors.
  • Coordinate closely with the customer service team to ensure operational excellence
  • Analyze KPIs by market and by key account to identify opportunities and challenges
  • Be present at major trail and road running events in Southern Europe to network with local communities, visit stores, and support sales agents
  • Conduct regular field visits to connect with key local partners and stores alongside agents, strengthen team engagement, deliver product training, and gain deep insight into market trends

Qualifications

  • 5+ years of experience in sales, retail, or commercial roles within the sports nutrition,
  • outdoor, endurance, or FMCG industry
  • Proven experience managing wholesale accounts and sales agent networks, preferably across Southern Europe
  • Strong track record of driving revenue growth, opening new doors, and increasing sell-through in retail environments
  • Experience working with key accounts, including annual planning, negotiations, and in-store activation strategies
  • Hands-on experience with field sales, including regular store visits and on-the-ground market execution
  • Proven ability to analyze sales KPIs and translate data into actionable commercial strategies
  • Experience supporting or activating sports events (trail running, road running, cycling, or endurance events) is a strong plus
  • Comfortable working in an international, fast-growing brand with cross-functional teams based in different geographies and time zone.
  • Willingness to travel extensively across Southern Europe
  • Fluency in English, Spanish and Italian