Marketing Director

At Goodwall, we’re on a mission to level the playing field for youth globally. Goodwall’s social platform supports 2m+ young talent aged 16-24 in 150+ countries to develop skills with gamified challenges, showcase skills with a digital profile and connect to learning and earning opportunities from scholarships to jobs.

Goodwall’s remote-first team is global and growing. We hire talent wherever the best talent is. Our social enterprise has raised $20m+ in investment and has been featured by Forbes, CNN and the Wall Street Journal. Watch this **link** to see one of the Founders speak at the World Economic Forum about the skills gap.

We’re on the hunt for a talented and experienced **Marketing Director **to lead the strategy and execution of our recently launched Marketing Solutions offering: sponsored campaigns and challenges to reach and engage youth. We’re looking for a leader with a unique blend of creative vision, marketing expertise and business sense. As part of our company’s leadership, you’ll represent both the voice of our clients and our community.

**What you’ll be doing but not limited to**
- Lead, inspire, and motivate our team of global marketers and community managers to execute impactful campaigns on Goodwall.
- Steer and collaborate with your team, our clients and our community to ideate fresh concepts.
- Create and design award-winning marketable campaigns that will captivate our Gen Z audience and drive them to action.
- Lead our entire campaign process and manage deliverables including defining compelling creative briefs, engaging audiences, activating campaigns, evaluating ROI to maximize engagement and reporting on successes
- Shape and take our brand, storytelling and messaging to the next level across channels.

**Your profile
We’re looking for a hands-on, organized leader who does not need many layers above or below to deliver excellence with the following attributes:

- 5+ years of leadership experience in creative marketing, preferably at an advertising/media agency.
- Proven experience with concept development and creating influencer and marketing campaigns, targeting Gen Z.
- Commercial experience in advertising and in brokering sponsorships.
- Entrepreneurial
- Strong creative vision with an understanding of business objectives
- Creative and strategic thinker
- Data-driven
- Exceptional writing, copywriting and verbal communication skills
- Adept with core digital marketing channels including influencer marketing and paid social
- Passionate about online communities, social media, and industry trends
- Able to work across time zones and with different cultures
- Passionate about Goodwall’s vision and mission
- Comfortable working in a fast-paced environment with a lot of ambiguity to prioritize tasks and manage own time

**What we offer**
- A unique opportunity to leverage a game-changing product to build the professional community for Gen Z in a well-funded, fast-growing scale up.
- A mission that you can be proud of and the ability to have a real impact both on the company and on the future of the next generation.
- An international team and challenging, fast-moving environment where change is constant and creativity is celebrated.
- Competitive compensation, equity opportunities, and a flexible work environment with great colleagues.

**Goodwall knows the value in working with a team of people from all walks of life and levels of experience, and we are committed to being an inclusive and varied workplace.**
- **_Please feel free to reach out for any reasonable adjustments that may be required_