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Demand Generation
hace 2 meses
We are seeking a highly skilled Demand Generation & Marketing Coordinator to join our dynamic marketing team at Seidor. As a key member of our team, you will be responsible for developing, implementing, and optimizing demand generation strategies to drive qualified leads and enhance our sales pipeline.
Key Responsibilities- Strategy Development: Design and execute demand generation strategies that align with our business goals and target audience.
- Campaign Management: Plan, implement, and optimize multi-channel marketing campaigns, including email marketing, content marketing, social media, webinars, and paid media.
- Lead Nurturing: Develop and manage lead nurturing programs to engage and convert leads into customers.
- Analytics and Reporting: Monitor and analyze campaign performance using key metrics such as lead conversion rates, cost per lead, and ROI.
- Collaboration: Work closely with the sales team to align marketing efforts with sales objectives and ensure a seamless handoff of leads.
- Budget Management: Manage and optimize the demand generation budget to maximize return on investment.
- Bachelor's degree in marketing, business, or a related field.
- Advanced degree or certification in marketing is a plus.
- 3-5 years of experience in demand generation, lead generation, or a similar marketing role, preferably in a B2B environment.
- Proven track record of developing and executing successful demand generation campaigns with measurable results.
- Strong proficiency with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) and CRM systems (e.g., Salesforce).
- Excellent analytical skills with experience in using data to drive decision-making and optimize campaign performance.
- Creative thinker with strong problem-solving abilities and a passion for innovation.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams.
