Market Intelligence Manager, Southern Europe
hace 6 días
Diageo, a leading global beverage company, is seeking a highly skilled Market Intelligence Manager to join its Southern Europe team. As a key member of the organization, you will play a crucial role in driving business growth and informing strategic decisions through data-driven insights.
Key Responsibilities- Develop and execute market analysis strategies to identify growth opportunities, consumer trends, and competitive landscapes in the Southern Europe region.
- Collaborate with cross-functional teams to contribute to the evaluation of product performance, brand health, and sales channel effectiveness.
- Provide actionable insights and strategic recommendations to support marketing strategy development, product innovation, and go-to-market planning.
- Lead a team of market intelligence analysts, providing guidance, mentoring, and development opportunities to enhance their skills and capabilities.
- Manage external information providers, such as Nielsen and/or IRI, to ensure timely and accurate market data collection and analysis.
- Bachelor's degree in Data Science, Business, Marketing, Economics, or a related field.
- Validated experience of 5 years in market research, market or business intelligence, or related roles, preferably within the beverage industry or consumer goods sector.
- Strong analytical skills, with experience in data analysis, interpretation, and forecasting/modelling.
- Excellent communication and presentation skills to effectively convey findings and recommendations to stakeholders.
- Experience in leading and developing a team is preferred.
- Proficiency in English, with the ability to speak one of the following languages: Spanish, Italian, Portuguese, Greek, or French.
Diageo is a global leader in the beverage industry, with a portfolio of iconic brands and a commitment to diversity, equity, and inclusion. We value the unique perspectives and experiences of our employees and strive to create a workplace that is inclusive and respectful of all individuals.
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