Performance Marketing Strategist
hace 1 semana
At Opera Software, we're looking for a talented Performance Marketing Specialist to join our Mobile performance marketing team. As a key member of our team, you'll be responsible for driving user growth through creative ideas and data-driven insights.
Key Responsibilities:- Build and manage user acquisition campaigns across various channels, including Google Ads, Apple Search Ads, Facebook, and TikTok Ads.
- Analyze and report campaign performance regularly, optimizing towards performance KPIs.
- Ideate new concepts and run AB tests to identify potential opportunities for scaling user growth through online channels.
- Create high-quality ad content tailored to each market and in-line with brand guidelines.
- Monitor and manage ad spend to ensure campaign spend is allocated efficiently within set budgets.
- Collaborate with the creative team and elaborate on creative briefs to ensure all creative assets are up-to-date and refreshed regularly.
- Work closely with various marketing and product teams for coordinated campaigns and promoting feature updates.
- Stay informed about industry trends, platform updates, and best practices in performance marketing to drive innovation and results.
- Previous experience in Performance marketing or quantitative marketing roles.
- Experience with Advertising platforms (Google Ads, Facebook Ads, etc.) and measurement & analytical tools (such as Google Analytics, AppsFlyer, Looker, etc.).
- Strong understanding of performance marketing, branding, and copywriting.
- Strong creative thinking and problem-solving skills with the ability to develop out-of-the-box ad concepts that drive results.
- A good understanding of international markets.
- Ability to work with spreadsheets/numbers to analyze ad performance, identify trends, and create well-structured and understandable reports.
- Efficient time management and critical thinking skills.
- Fluency in English is a must (able to write and speak fluently and idiomatically).
At Opera Software, we're a prominent web innovator that has been at the forefront of internet technology for over 25 years. With a rapidly growing base of hundreds of millions of monthly active users, we're dedicated to delivering exceptional online experiences. Our comprehensive suite of products is designed to meet the diverse needs and preferences of our growing user base.
We're headquartered in Oslo, Norway, with major offices in Poland, China, Spain, and Sweden, and operations in many other countries. As a publicly traded company, we're listed on the Nasdaq stock exchange under the ticker symbol 'OPRA'. With our commitment to innovation and exceptional user experiences, we're poised to continue leading the way in web technology and online services.
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Barcelona, Barcelona, España Opera Software A tiempo completo{"title": "Performance Marketing Specialist", "description": "Job SummaryOpera is seeking a skilled Performance Marketing Specialist to join our Mobile performance marketing team. As a key member of our team, you will be responsible for managing campaigns globally, with large budgets and a modern marketing approach.Key ResponsibilitiesBuild and manage user...
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