Strategic Marketing Director
hace 2 días
About MJK Connections LLC
MJK Connections LLC, a renowned provider of exceptional services, is seeking a highly skilled Strategic Marketing Director to join our team. This exciting opportunity is available for a remote candidate who can work collaboratively with our client, Member Loyalty Group.
Salary: $80,000 - $110,000 per year
Job Description:
The Strategic Marketing Director will be responsible for developing and implementing a comprehensive marketing strategy that enhances the organization's brand, messaging, and overall presence in the market. Key responsibilities include:
- Developing and managing strategic marketing plans and calendars
- Planning, budgeting, directing, and implementing marketing efforts
- Overseeing the implementation of marketing strategies, including campaigns, events, digital marketing, and PR
- Managing social media strategy and content marketing
- Hiring, coordinating with, and managing design partners
- Crafting regular internal status reports on all marketing and communication activities
Client Engagement:
The Strategic Marketing Director will work closely with the client to develop client communications, including message development and placement, client news pieces, best practice sharing, thought-leadership information, and more. Additionally, they will coordinate with the Program Manager to develop a comprehensive participant engagement strategy and tactical plan.
Business Development & Industry Engagement:
The Strategic Marketing Director will actively work with the CEO and Senior Staff to develop and implement a comprehensive industry engagement plan focused primarily on the client's target group. They will also coordinate industry communications, create personas and lead nurturing communications, and manage PR to ensure the client is recognized in the industry.
Community Management:
The Strategic Marketing Director will set and accomplish organizational goals regarding community participation and success measures. They will develop community content and cultivate best practices for all credit unions using Voice of the Member programs.
Event Management:
The Strategic Marketing Director will oversee planning and execution of logistics for conferences, meetings, and other events.
Requirements:
To be successful in this role, the Strategic Marketing Director must have:
- A BS/MS degree in marketing or a related field
- Proven working experience in marketing and digital marketing
- Demonstrable experience leading marketing and advertising programs
- Strong copywriting skills
- Effective time management skills
- Experience in optimizing landing pages and user funnels
- Professional and proactive work ethic
- Solid knowledge of website analytics tools
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits:
This role offers a competitive salary, a dynamic work environment, and opportunities for professional growth and development.
About Us:
MJK Connections LLC is a reputable company dedicated to providing exceptional services. We are committed to fostering a positive and inclusive work environment that encourages collaboration, creativity, and innovation.
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