Marketing Operations Manager
hace 4 semanas
About the Role
We are seeking a dynamic and data-driven Marketing Operations Manager to lead and optimize our marketing growth strategies across brand awareness, demand generation, ABM, and customer retention. As a leader in our space, we are committed to scaling our marketing efforts and optimizing our operations to support our rapid expansion.
Key Responsibilities:
- Manage, mentor, and develop a team of four marketing operations professionals and foster a collaborative and high-performance culture that supports the team's growth and success.
- Own and optimize the marketing technology stack, including HubSpot and Salesforce, to ensure seamless data integration, campaign execution, and performance tracking.
- Oversee the development and execution of marketing automation strategies to nurture leads, drive engagement, and enhance the customer journey.
- Collaborate with marketing, sales, and product teams to design, execute, and analyze marketing campaigns across various customer segments.
- Oversee data quality, segmentation, and management across all systems.
About Us
The Alpega Group is a fast-growing, leading software company that offers modular solutions to manage transportation end-to-end and enable our customers to achieve greener transportation processes. We serve a diverse customer base spanning SMBs, mid-market, and enterprise clients, delivering innovative solutions that drive measurable results.
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