Marketing Operations Manager

hace 1 mes

Barcelona, Barcelona, España Contentsquare A tiempo completo
Marketing Operations Manager

Contentsquare is a digital experience analytics company dedicated to better customer understanding and making the digital world more human. We power more human experiences through understanding, action, and trust.

About the Role

As a Marketing Operations Manager at Contentsquare, you will play a vital role in the Global Marketing Operations team, reporting directly to the Senior Director of Marketing Operations. Your role will focus on supporting, managing, and optimizing our marketing automation ecosystems, specifically Marketo and Iterable, to enhance the entire customer lifecycle.

Key Responsibilities
  • Support the Entire Customer Lifecycle: Provide technical support for marketing automation platforms to facilitate marketing efforts across the entire customer journey.
  • Technical Support and Platform Management: Maintain and troubleshoot Marketo and Iterable platforms, ensuring they effectively support marketing operations.
  • Optimize Marketing Technology Stack: Oversee the integration of marketing technologies and lead efforts to automate processes.
  • Data Management and Compliance: Ensure data integrity and governance across all marketing platforms.
  • Cross-Functional Collaboration: Collaborate with cross-functional teams to execute technical and operational strategies.
  • Support Experimentation and Analysis: Assist the Customer Marketing team with technical support for A/B tests and data analysis.
  • Continuous Improvement and Best Practices: Proactively identify opportunities to enhance marketing processes.
Requirements
  • Expertise in Marketing Automation: Deep expertise in Marketo and Iterable.
  • Technical Proficiency: Proficiency in CRM systems like Salesforce.
  • Data Analysis Skills: Experience in data analysis using tools such as SQL and Google Analytics.
  • Project Management Experience: Ability to manage multiple projects simultaneously.
  • Knowledge of Data Privacy Regulations: In-depth knowledge of GDPR, CAN-SPAM, and CCPA.
  • Problem-Solving and Troubleshooting: Strong analytical skills to resolve complex technical issues.
  • Effective Communication and Collaboration: Excellent skills to work effectively with diverse teams.
What Makes You Stand Out
  • B2B Marketing Experience: Experience in B2B marketing within a SaaS environment.
  • Certifications: Iterable or Marketo Certified Expert.
  • Familiarity with Marketing Tools: Knowledge of additional marketing tools and platforms.
  • Global Experience: Experience working in a global, multi-cultural environment.
Why Contentsquare

We're humans first. We hire dedicated people and provide them with the trust and resources to get the job done. We invest in our people through career development and competitive benefits. We are a fast-growing company with a track record of success. Contentsquare is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to any characteristic protected by law.

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