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Growth Marketing Director

hace 2 meses

Madrid, Madrid, España Ouro A tiempo completo
About Ouro

Ouro is a global financial services and technology company dedicated to delivering innovative financial empowerment solutions to consumers worldwide. Our financial products and services span prepaid, debit, cross-border payments, and loyalty solutions for consumers and enterprise partners.

Role Profile

Growth Marketing Director

Location: Madrid, Spain

We are seeking a seasoned Growth Marketing Director to lead our digitally centric acquisition and retention marketing strategies. As a key member of our marketing team, you will be responsible for developing and executing comprehensive marketing plans that drive business growth and customer engagement.

Key Responsibilities

  • Develop and execute comprehensive digitally centric acquisition and retention marketing strategies
  • Lead the creation of brand positioning and messaging that resonates with target audiences
  • Analyze market trends and competitor activities to identify opportunities and threats
  • Oversee the planning, execution, and optimization of profitable, CAC efficient digital acquisition and retention multi-channel marketing campaigns
  • Measure and report on the performance of marketing campaigns, assessing ROI and relevant KPIs
  • Build, manage, and mentor a high-performing marketing team
  • Foster a collaborative and innovative team environment that encourages professional growth

Requirements

  • Bachelor's degree in Marketing, Business, or a related field; MBA or advanced degree preferred
  • Minimum of 10 years of marketing experience, with at least 5 years in a leadership role within the fintech or financial services industry
  • Fintech experience is a strong plus; alternatively, experience in highly competitive subscription verticals
  • Proven track record of developing and executing successful marketing strategies and campaigns
  • Strong understanding of digital lifecycle marketing growth levers, SEO/SEM, content marketing, email, and social media
  • Excellent leadership, communication, and interpersonal skills

What We Offer

  • Competitive salary and performance-based bonuses
  • Opportunities for professional development and career growth
  • Flexible work options
  • Suite of benefits via Cobee related to meals, travel, and childcare

Ouro is an equal opportunity employer committed to creating a diverse environment. We welcome applications from qualified candidates without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, political ideology, or veteran status.