Digital Channels Engagement Specialist

hace 1 semana


Madrid, Madrid, España Sgs A tiempo completo

Company Overview

Sgs is the world's leading testing, inspection and certification company. We are recognized as the global benchmark for sustainability, quality and integrity with 99,600 employees operating a network of 2,600 offices and laboratories worldwide.

About the Role

We are seeking a highly skilled Digital Channels Engagement Specialist to join our team. As a key member of our global marketing and communications team, you will be responsible for managing our corporate digital channels and engaging with our target audiences.

Your Key Responsibilities

  • Manage the Group and executive social media channels and Sgs.Com homepage, providing an editorial calendar that delivers fresh, useful and compelling content for target audiences.
  • Input on and implement content strategy that supports our brand positioning and business objectives, working closely with other content specialists.
  • Create and optimize compelling digital campaigns.
  • Coordinate publishing of cross-channel corporate campaigns.
  • Guide and support the Digital Engagement team on community management.
  • Manage social media complaints on Group social media channels.
  • Stay up to date with new and interesting content formats and pilot them, communicating suggested content and updates to appropriate departments.
  • Educate internal stakeholders on best practices for social media management and digital campaigns.

Requirements

  • 5+ years of experience building and executing strategies that engage communities, particularly for B2B environments, on channels including Facebook, LinkedIn, X, Instagram, YouTube and TikTok.
  • Demonstrable and strong experience identifying and creating content for specific needs/audiences: web articles, infographics, live streams, videos, etc.
  • Experienced with image and video creation tools.
  • Active daily life on social media, a true desire to interact with others.
  • Experience working in an international environment and understanding of complex organizations.
  • Native-level English proficiency, additional languages an advantage.

What We Offer

We offer a competitive salary range of $80,000 - $120,000 per year, depending on experience.

Working Model

This role offers a hybrid working model with 2 days per week in the office.



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