Global Marketing Strategist with International Focus
hace 3 semanas
Marketing Generalist Position Overview
The Team is seeking a skilled Marketing Generalist to lead international marketing strategies, manage product launches, and implement marketing automation tools. This role requires a strategic thinker with excellent project management skills and the ability to work collaboratively across departments.
Key Responsibilities:
- Develop and implement comprehensive international marketing strategies that align with company objectives.
- Conduct market research to identify opportunities, trends, and customer needs in different regions.
- Tailor marketing campaigns to cater to regional differences and preferences.
- Plan and execute product launches on a European scale, ensuring seamless coordination between teams.
- Implement and manage marketing automation tools and platforms to streamline marketing processes.
- Develop automated workflows for lead nurturing, email campaigns, and customer segmentation.
- Lead marketing projects from inception to completion, ensuring they are delivered on time and within budget.
- Analyze and report on the effectiveness of marketing campaigns using key performance indicators (KPIs).
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- 3-5 years of experience in a marketing generalist role with an international focus.
- Proven experience with marketing automation tools (e.g., HubSpot, Marketo, Pardot).
Work Regime: Hybrid
Department: Marketing
Location: Barcelona
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