Digital Growth Strategist for SaaS Innovation

hace 3 semanas

Madrid, Madrid, España Ravenpack A tiempo completo

About RavenPack, we are a pioneering force in developing cutting-edge generative AI tools for the finance industry and beyond. With 20 years of expertise as a leading big data analytics provider for financial services, we empower our clients, including top hedge funds, banks, and asset managers, to enhance returns, reduce risk, and increase efficiency by integrating public information into their models and workflows.
Building on this foundation, we have launched a new suite of GenAI and SaaS services, specifically designed for financial professionals. With Bigdata.com, we're embarking on an exciting journey to revolutionize financial decision-making through innovative AI and data sets. Powered by RavenPack, the global leader in data analytics for financial services with over 20 years of experience, Bigdata.com focuses on making AI truly valuable for financial professionals, enabling smarter, faster, and more informed decisions.
This is a unique opportunity to work on breakthrough technology used by leading financial institutions, including some of the world's most successful hedge funds, banks, and asset managers.
Key Responsibilities:
Growth Strategy Development: Collaborate with product, marketing, and sales teams to align the website experience with broader growth goals. Implement product-led initiatives that drive user acquisition, activation, retention, and expansion.
Conversion Rate Optimization (CRO): Continuously test, measure, and optimize landing pages, signup flows, and in-product experiences to improve conversion rates and reduce friction for users.
User-Centric Design: Ensure that the website experience is tailored to both new and existing users, with intuitive navigation and messaging aligned with different stages of the user journey.
A/B Testing Experimentation: Run continuous experiments to enhance user activation and product adoption, based on data-driven insights.
Data-Driven Growth: Analyze website data and user behavior to uncover growth opportunities. Make decisions based on data analytics tools like Google Analytics and Mixpanel to optimize for key metrics such as signups, trials, active usage, and MRR.
Funnel Optimization: Focus on improving key metrics across the customer funnel, from top-of-funnel acquisition to in-product conversion and retention. Enhance self-service experiences to enable users to onboard and experience the product's value without needing sales involvement.
User Onboarding and Retention Design: Develop product tours, tooltips, and in-app messaging that support new users in understanding and using the product's core features. Design in-product experiences that encourage usage and engagement, reducing churn and improving customer lifetime value (CLV).
Cross-Functional Collaboration: Work closely with product engineering teams, aligning with marketing teams to ensure seamless integration of design and growth experiments into the product. Leverage insights from customer support, product feedback, and user testing to continuously improve the user experience and website design.
Skills and Qualifications:

  • UX/UI Design Proficiency: Expertise in designing user-friendly, visually appealing, and conversion-oriented websites.
  • Growth Hacking Data Analytics: Strong understanding of growth tactics, including funnel analysis, customer behavior analysis, and running A/B tests.
  • Product-Led Growth (PLG) Mindset: Deep understanding of the PLG model and how to optimize product experiences to drive acquisition, engagement, and retention.
  • SaaS Experience: Experience working in SaaS companies, particularly in a product-led environment where the product is the main driver of growth.
  • Cross-Functional Collaboration: Proven ability to work with product, marketing, and engineering teams to bring growth initiatives to life.
Benefits: In this role, you'll have the opportunity to contribute to a dynamic team driving innovation in the finance industry. Our salary range for this position is $120,000 - $180,000 per year, depending on experience.

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