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Commercial Marketing Director

hace 2 meses

Madrid, Madrid, España Irving Knight Group A tiempo completo
{"Job Title": "Commercial Marketing Manager", "Job Description": "

Job Purpose: As a Commercial Marketing Manager at Irving Knight Group, you will be responsible for developing and executing marketing strategies that drive business growth and revenue within the specialty nutrition and biostimulant sectors. This role combines strategic planning with hands-on implementation, focusing on market expansion, partnership development, and increasing our market presence.

Duties & Responsibilities:

* Develop and execute commercial marketing strategies that align with our business objectives, with a focus on market expansion and revenue growth.
* Identify key market segments and opportunities for growth within the specialty fertilizers industry.
* Monitor market trends, competitor activities, and customer needs to refine strategies accordingly.
* Collaborate with the sales team to create strategies that drive customer acquisition and retention.
* Build and sustain relationships with key stakeholders, including distributors, retailers, and other business partners.
* Lead initiatives to explore new markets and develop commercial partnerships.
* Plan, execute, and optimize marketing campaigns across various channels, including digital, social media, content marketing, and traditional advertising.
* Align marketing campaigns with sales objectives to maximize impact and ROI.
* Work with internal teams and external partners to ensure the success of marketing campaigns.
* Maintain and elevate our brand identity within the specialty fertilizers sector.
* Oversee the creation and distribution of marketing materials that are consistent with brand guidelines and resonate with target audiences.
* Conduct market research to gain insights into customer needs, market dynamics, and emerging industry trends.
* Use research findings to guide marketing strategies and product development initiatives.
* Perform competitive analysis, identify product positioning opportunities, and explore new go-to-market channels for the region.
* Conduct price sensitivity analyses to optimize product offerings across distribution levels, including ROI analysis for the portfolio.
* Track, analyze, and report on key performance indicators (KPIs) to assess the effectiveness of marketing strategies.
* Provide insights and recommendations to senior management based on campaign performance and market analysis.
* Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure marketing efforts are aligned with overall business goals.

Education, Experience & Qualifications:

* Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred)

Location: Anywhere in Europe

Job Type: Full-time

Salary: Competitive

Benefits: Comprehensive benefits package

Work Environment: Dynamic and fast-paced work environment

What We Offer:

* Opportunity to work with a leading company in the specialty nutrition and biostimulant sectors
* Collaborative and supportive work environment
* Comprehensive benefits package
* Competitive salary and bonus structure
* Professional development opportunities

How to Apply:

If you are a motivated and experienced marketing professional looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].

We look forward to hearing from you

"}