Digital Advertising Strategist

hace 3 semanas

Barcelona, Barcelona, España Criteo A tiempo completo

About Criteo

Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry-leading Commerce Media Platform.

Our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle.

We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo.

Why Join Us

We take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location.

The Role

As a Digital Advertising Strategist, you will play a key role in ensuring the successful implementation and execution of digital advertising campaigns across the group over several clients. You will work closely with stakeholders both internally (Account Strategists) and externally (retail clients) to see campaigns through from planning stages to post-campaign reporting and analysis of performance.

You will be responsible for proactive client communication, joining weekly calls and QBRs with the Account Strategist, providing operational, efficient accurate campaign delivery recommendations, and leading on first-level client response for reporting and short-term optimizations. You will also monitor performance, often on 3rd party attribution, end-to-end optimisation of campaign budgets, targeting, tactics, creative to meet and exceed clients' objectives.

To succeed in this role, you will need to have previous experience in digital advertising, eCommerce is a plus. You will be able to build strategies and action plans with both a '1 to many' and '1 to 1' approach. Experience with Eastern Europe markets is a plus. You will be able to work with different stakeholders (internally externally), have a great understanding of client's and team's needs, as well as staying up to date with industry evolutions and standards.

Responsibilities

  • Develop and implement effective digital advertising strategies to achieve client goals
  • Work closely with internal and external stakeholders to plan and execute campaigns
  • Provide regular reporting and analysis of campaign performance
  • Optimize campaign budgets, targeting, tactics, and creative to meet and exceed client objectives
  • Collaborate with cross-functional teams to ensure seamless campaign execution
  • Stay up-to-date with industry trends and best practices

Requirements

  • Previous experience in digital advertising, eCommerce is a plus
  • Strong strategic thinking and problem-solving skills
  • Excellent communication and project management skills
  • Ability to work in a fast-paced environment and adapt to changing priorities
  • Proficiency in data analysis and interpretation

What We Offer

We offer a competitive salary of $80,000 - $100,000 per year, depending on experience, as well as a comprehensive benefits package, including health insurance, retirement plan, and paid time off. We are committed to providing opportunities for growth and development, and offer training and professional development programs to help you succeed in your role.

About the Location

This role is based in [location], which offers a great quality of life, with easy access to public transportation, cultural attractions, and outdoor activities. We are proud to be an equal opportunity employer and welcome applications from diverse candidates.

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