Digital Media Manager

hace 5 días

Barcelona, Barcelona, España Mattel A tiempo completo

About the Role:

We are seeking a highly skilled Digital Media Manager to join our team at Mattel. As an Associate Manager Media Iberia, you will be responsible for driving the Iberia digital media agenda and activations to deliver maximum ROI.

Key Responsibilities:

  • Drive Iberia Media Strategy & Processes: Develop and implement a comprehensive media strategy to achieve business objectives.
  • Translate Insights into Strategies and Actions: Analyze market trends and consumer behavior to inform media planning and buying decisions.
  • Identify Missing Insights and Trends: Stay up-to-date with the latest digital media trends and identify opportunities to improve media performance.
  • Continuously Track and Evaluate Performance: Monitor and analyze campaign performance to optimize media spend and improve ROI.
  • Drive Test & Learn Agenda: Design and execute experiments to test new media channels and strategies.
  • Budget Management and Coordination: Manage media budgets and coordinate with internal stakeholders to ensure seamless execution.
  • Be Externally Focused: Collaborate with external partners to stay ahead of the curve in digital media.
  • Keep Up on Trends in Digital Media: Stay current with the latest digital media trends and best practices.
  • Actively Work towards Promoting Best Practice and Efficiency Gains: Identify opportunities to improve media processes and implement changes to drive efficiency.
  • Coordinate and Collaborate with Category Team and Regional Digital Team: Work closely with cross-functional teams to share expertise and identify opportunities for synergy.
  • Lead Integrated Media Planning: Develop and execute integrated media plans to achieve business objectives.
  • Brand Audience Strategy: Collaborate with brand teams to develop audience strategies and identify data-enabled solutions.
  • Digital Engagement Lead: Develop and execute digital engagement strategies to drive brand awareness and customer engagement.
  • Programmatic & Data Champion: Develop and execute programmatic media strategies and lead data partnerships.
  • Leading Data Partnerships Activation: Identify and activate data partnerships to complement and integrate first-party data strategies.
  • Drive CRM from Modelling to Media Planning: Develop and execute CRM strategies to drive customer engagement and loyalty.
  • Drive & Execute E-Retail Media Activities: Develop and execute e-retail media strategies to drive online sales and customer engagement.
  • Collaborate with Mattel-in House Amazon Media Team: Work closely with the Amazon media team to develop and execute Amazon media plans.
  • Oversee Reporting and Optimization of Campaigns: Monitor and analyze campaign performance to optimize media spend and improve ROI.
  • eCommerce: Expand Online Share in Key Retailers & Nurture Pure Players: Develop and execute e-commerce strategies to drive online sales and customer engagement.
  • eRetail Listings Overview & Recommendation: Develop and execute e-retail listings strategies to drive online sales and customer engagement.
  • Optimization Customers PDP: Ensuring ROAR Assets Implemented in PDP: Develop and execute PDP optimization strategies to drive customer engagement and loyalty.
  • Work Ecommerce Trade Plans Together with KAM: Collaborate with KAM to develop and execute e-commerce trade plans.
  • Provide eMerchandising Assets: Develop and execute e-merchandising strategies to drive customer engagement and loyalty.
  • Mattel Shop Lead Set-up & Update Point of Contact: Develop and execute Mattel Shop lead strategies to drive customer engagement and loyalty.
  • Agencies Management: Manage relationships with external agencies to ensure seamless execution of media plans.
  • Digital & Media Agencies Lead: Develop and execute digital media plans with external agencies.
  • Leading Privacy Pillar: Develop and execute privacy strategies to ensure compliance with regulatory requirements.
  • Team Leader: Develop and execute team leadership strategies to drive team performance and engagement.

Requirements:

  • Courageous Leader with Media Experience: Proven experience in digital media with a strong understanding of performance marketing.
  • True Interest for Digital Media: Passion for digital media with a desire to stay up-to-date with the latest trends and best practices.
  • Minimum 7 Years' Experience in Digital / Marketing: Proven experience in digital marketing with a strong understanding of performance marketing.
  • Commercially Minded, Results Driven: Strong commercial acumen with a focus on delivering results-driven media plans.
  • Strong Attention to Detail: Proven ability to analyze data and make informed decisions.
  • Proactive Problem Solver: Proven ability to identify and solve complex problems.
  • Proven Ability to Navigate in a Complex Environment: Proven ability to navigate complex organizational structures and drive results.
  • Able to Manage Multiple Deliverables: Proven ability to manage multiple projects and deliver results.
  • Ability to Work Independently: Proven ability to work independently with minimal supervision.
  • Ability to Multitask Effectively: Proven ability to multitask and prioritize tasks effectively.
  • Creative and High Initiative: Proven ability to think creatively and take initiative to drive results.
  • Excellent Interpersonal & Collaboration Skills: Proven ability to build strong relationships with internal and external stakeholders.
  • Bachelor's Degree in Digital Marketing: Proven education in digital marketing with a strong understanding of performance marketing.
  • MS Office and Social Media Knowledge: Proven ability to use MS Office and social media platforms effectively.
  • Fluent in English and Spanish: Proven ability to communicate effectively in English and Spanish.

  • Digital Media Buyer

    hace 6 días

    Barcelona, Barcelona, España Maverick Media A tiempo completo

    About the RoleMaverick Media is seeking a highly skilled Digital Media Buyer to join our team. As a key member of our online media team, you will be responsible for creating and managing partnerships with key platforms to buy digital media, develop and drive online media strategies, and execute business-critical user acquisition campaigns.Key...

  • Digital Media Buyer

    hace 7 días

    Barcelona, Barcelona, España Maverick Media A tiempo completo

    About the RoleMaverick Media is seeking a highly skilled Digital Media Buyer to join our team. As a key member of our online media team, you will be responsible for creating and managing partnerships with key platforms to buy digital media, develop and drive online media strategies, and execute business-critical user acquisition campaigns.Key...

  • Digital Media Buyer

    hace 5 días

    Barcelona, Barcelona, España Maverick Media A tiempo completo

    About the RoleMaverick Media is seeking a highly skilled and motivated Digital Media Buyer to join our team. As a key member of our online media team, you will be responsible for creating and managing partnerships with key platforms to buy digital media, develop and drive online media strategies, and execute business-critical user acquisition campaigns.Key...

  • Digital Media Buyer

    hace 5 días

    Barcelona, Barcelona, España Maverick Media A tiempo completo

    About the RoleMaverick Media is seeking a highly skilled and motivated Digital Media Buyer to join our team. As a key member of our online media team, you will be responsible for creating and managing partnerships with key platforms to buy digital media, develop and drive online media strategies, and execute business-critical user acquisition campaigns.Key...

  • Digital Media Manager

    hace 5 días

    Barcelona, Barcelona, España Mattel A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Media Manager to join our team at Mattel. As a key member of our marketing team, you will be responsible for driving our digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDrive Digital Media Strategy & ProcessesTranslate market insights into effective strategies and...

  • Digital Media Manager

    hace 5 días

    Barcelona, Barcelona, España Mattel A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Media Manager to join our team at Mattel. As a key member of our marketing team, you will be responsible for driving our digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDrive Digital Media Strategy & ProcessesTranslate market insights into effective strategies and...

  • Digital Media Manager

    hace 1 semana

    Barcelona, Barcelona, España Mattel A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Digital Media Manager to join our team at Mattel. As a key member of our Iberia Marketing Team, you will be responsible for driving the digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDrive Iberia Media Strategy & Processes: Translate insights into strategies and...

  • Digital Media Manager

    hace 1 semana

    Barcelona, Barcelona, España Mattel A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Digital Media Manager to join our team at Mattel. As a key member of our Iberia Marketing Team, you will be responsible for driving the digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDrive Iberia Media Strategy & Processes: Translate insights into strategies and...

  • Digital Marketing Manager

    hace 5 días

    Barcelona, Barcelona, España Merlin Digital Partner A tiempo completo

    **About Us**At Merlin Digital Partner, we are a leading IT and Digital headhunting company with over a decade of experience in providing innovative solutions to start-ups and corporations. Our mission is to revolutionize companies by seamlessly integrating top-tier talent.**Our Approach**We take a people-centric approach, optimizing the selection processes...

  • Digital Marketing Manager

    hace 5 días

    Barcelona, Barcelona, España Merlin Digital Partner A tiempo completo

    **About Us**At Merlin Digital Partner, we are a leading IT and Digital headhunting company with over a decade of experience in providing innovative solutions to start-ups and corporations. Our mission is to revolutionize companies by seamlessly integrating top-tier talent.**Our Approach**We take a people-centric approach, optimizing the selection processes...

  • Digital Media Strategist

    hace 3 días

    Barcelona, Barcelona, España Performics A tiempo completo

    {"h3": "Job Title: Digital Media Strategist", "p": "At Performics, we are seeking a highly skilled Digital Media Strategist to join our team. As a Digital Media Strategist, you will be responsible for developing and implementing digital media strategies that drive business results for our clients.Responsibilities:* Assist in the development of digital media...

  • Digital Media Strategist

    hace 3 días

    Barcelona, Barcelona, España Performics A tiempo completo

    {"h3": "Job Title: Digital Media Strategist", "p": "At Performics, we are seeking a highly skilled Digital Media Strategist to join our team. As a Digital Media Strategist, you will be responsible for developing and implementing digital media strategies that drive business results for our clients.Responsibilities:* Assist in the development of digital media...

  • Digital Media Strategist

    hace 1 semana

    Barcelona, Barcelona, España Starcom A tiempo completo

    Job OverviewAt Starcom, we're seeking a highly skilled Digital Media Planner to join our team. As a Digital Media Planner, you will play a critical role in assisting our digital media strategy development for top-tier clients.Key ResponsibilitiesDevelop and manage digital media plans, negotiating and purchasing media to meet client objectives.Manage the...

  • Digital Media Strategist

    hace 1 semana

    Barcelona, Barcelona, España Starcom A tiempo completo

    Job OverviewAt Starcom, we're seeking a highly skilled Digital Media Planner to join our team. As a Digital Media Planner, you will play a critical role in assisting our digital media strategy development for top-tier clients.Key ResponsibilitiesDevelop and manage digital media plans, negotiating and purchasing media to meet client objectives.Manage the...

  • Digital Marketing Manager

    hace 5 días

    Barcelona, Barcelona, España Neil Patel Digital A tiempo completo

    About UsAt Neil Patel Digital, we're a forward-thinking marketing agency dedicated to helping brands disrupt their industry through innovative digital marketing strategies. We're passionate about collaboration, creativity, and employee satisfaction.Our CultureWe prioritize physical, mental, and financial well-being, offering a flexible paid time off plan,...

  • Digital Marketing Manager

    hace 5 días

    Barcelona, Barcelona, España Neil Patel Digital A tiempo completo

    About UsAt Neil Patel Digital, we're a forward-thinking marketing agency dedicated to helping brands disrupt their industry through innovative digital marketing strategies. We're passionate about collaboration, creativity, and employee satisfaction.Our CultureWe prioritize physical, mental, and financial well-being, offering a flexible paid time off plan,...

  • Digital Media Strategist

    hace 1 semana

    Barcelona, Barcelona, España Publicis Groupe A tiempo completo

    About the RoleWe are seeking a highly skilled Digital Media Strategist to join our team at Publicis Groupe. As a key member of our digital media planning team, you will be responsible for developing and executing digital media strategies that drive business results for our clients.Key ResponsibilitiesDevelop and manage digital media plans that align with...

  • Digital Media Strategist

    hace 3 días

    Barcelona, Barcelona, España Mattel España A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Associate Manager Media Iberia to join our team at Mattel España. As a key member of our marketing team, you will be responsible for driving the Iberia digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDevelop and execute a comprehensive digital media strategy to...

  • Digital Media Strategist

    hace 3 días

    Barcelona, Barcelona, España Mattel España A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Associate Manager Media Iberia to join our team at Mattel España. As a key member of our marketing team, you will be responsible for driving the Iberia digital media agenda and activations to deliver maximum ROI.Key ResponsibilitiesDevelop and execute a comprehensive digital media strategy to...

  • Digital Media Planner

    hace 1 semana

    Barcelona, Barcelona, España Performics A tiempo completo

    Job Title: Digital Media PlannerWe are seeking a highly skilled Digital Media Planner to join our team at Performics. As a Digital Media Planner, you will be responsible for assisting in the development of digital media strategies for top-tier clients.Key Responsibilities:Assist in the development of digital media plans, including negotiating and purchasing...