Regional Marketing Manager Southern Europe
hace 3 días
About Us
Bugaboo International is a premium Dutch parental company that has been revolutionizing the stroller industry for over 20 years.
We continue to bring a pioneering mindset and an obsession with quality to everything we do, and we're looking for entrepreneurial and passionate people to join our team.
With design and innovation led in-house, production in our own factory in Xiamen, and a global footprint, we're proud of our creativity and cultural inclusion.
We prioritize the wellbeing of our People (Team Bugaboo) and the Communities we engage with, and we encourage you to apply regardless of your race, gender, identity, religion, national origin, or age.
Your Role
As a Regional Marketing Manager for Southern Europe, your aim is to drive sales performance across Southern Europe (predominantly Spain and Italy) with creative marketing, growing market share, and supporting the objective of re-establishing Bugaboo as the most desired, talked-about, and recommended premium parenting brand.
You'll be part of the Marketing EMEA team and report to the Marketing EMEA Director.
What You'll Do
- Understand the current and future consumers for your region, focusing on consumer journey insights, ensuring this knowledge feeds into marketing plans.
- Using brand tracker and other data to develop marketing communications to change/maintain perception of the brand (as required).
- Work with your one direct report to define the overall marketing strategy for your region, taking into consideration cluster objectives, HQ guidelines, and local market requirements.
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