Senior Marketing Data Analyst

hace 2 semanas


Barcelona, Barcelona, España Rover A tiempo completo

About Us
Rover is a global company that connects dog and cat parents with loving pet sitters and dog walkers. Our mission is to make it easier to experience the unconditional love of a pet. We empower our community of trusted pet sitters and dog walkers to run their own pet care businesses with the tools and security of a global company to back them.

Job Summary
We are seeking a Business Analyst III to support our Customer Retention Marketing and Blog programs. This analyst will act as a trusted thought partner to marketing stakeholders, focusing on overhauling data infrastructure, driving measurable outcomes, optimizing our brand content strategy, and scaling cross-sell programs across our many customer engagement channels.

Responsibilities
• Build the lifecycle data infrastructure from the ground up, defining our measurement strategy and facilitating an expansion into push notifications and paid reactivation campaigns.
• Partner with our global brand team to optimize our brand content across multiple channels, including email, blog, and organic channels.
• Operate autonomously to deliver on complex, cross-functional initiatives and drive measurable outcomes.


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