Senior Data Analyst
hace 1 semana
Job Title: Senior Data Analyst - Lifecycle Marketing Expert
Job Summary:
We are seeking a highly skilled Senior Data Analyst to join our Lifecycle Marketing team. As a Senior Data Analyst, you will be responsible for leading data strategy, data analysis, and insights in partnership with Lifecycle Marketers who design and deliver data-driven digital experiences across the customer lifecycle.
Responsibilities:
- Develop and own sophisticated data models, reports, and dashboards to track our initiatives and derive actionable insights.
- Analyze complex data sets to identify trends, patterns, and insights for initiatives within the Lifecycle Marketing team.
- Review performances of existing customer journeys and uncover gaps and opportunities for optimization.
- Provide analytical support to global Lifecycle Marketers on a need basis through data analysis and insights.
Requirements:
Overall 10 years of experience with a minimum of 5+ years in complex data analysis and strategic insights, from a B2B, SaaS background.
Experience working in Marketing/Sales/Customer behavior or product usage related area is preferred.
Proficiency in SQL, data visualization tools (e.g., Tableau, Power BI).
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