Lifecycle Marketing Senior Data Analyst
hace 2 días
Join Mygwork, an inclusive employer and a member of the LGBTQ+ business community, as a Senior Data Analyst in our Lifecycle Marketing team. We're looking for a skilled professional to lead data strategy, data analysis, and insights in partnership with Lifecycle Marketers who design and deliver data-driven digital experiences across the customer lifecycle.
Key Responsibilities:- Develop and own sophisticated data models, reports, and dashboards to track our initiatives and derive actionable insights.
- Analyze complex data sets to identify trends, patterns, and insights for initiatives within the Lifecycle Marketing team.
- Review performances of existing customer journeys and uncover gaps and opportunities for optimization.
- Collaborate with marketing and technical global teams for converting insights into actionable data triggers.
- Overall 10 years of experience with a minimum of 5+ years in complex data analysis and strategic insights, from a B2B, SaaS background.
- Experience working in Marketing/Sales/Customer behavior or product usage related area is preferred.
- Proficiency in SQL, data visualization tools, and data governance.
Mygwork is an inclusive employer and a member of the LGBTQ+ business community. We're committed to creating a diverse and inclusive workplace where everyone can thrive.
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