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Marketing Manager
hace 2 meses
Your primary objective will be to provide full support to the Home & Personal Care Business Unit, ensuring it achieves its growth potential. You will be expected to proactively develop business development initiatives and share expertise on the Home Care industry, including key brands' marketing strategies across key markets, as well as the latest trends, technologies, and consumer insights.
As a Home Care Marketing Manager, you will be responsible for managing regional (EAT region) and international projects, collaborating with various key functions (sales, perfumers, evaluation, R&D), actively participating in the Home Care Global Business Unit Core Team, and following up on key activities' execution.
Key responsibilities include partnering with sales teams in client initiatives for the Home Care Category, preparing concepts design and innovative presentations in line with global marketing strategies, partnering with fragrance development teams to guide them on proactive initiatives and fragrance development for key customer briefs/projects, and contributing to the vision of the global marketing team in the development of Proactive Marketing Tools such as Category Reviews, Promo Kits, and Prospective Trends Presentations.
You will also be responsible for developing Analytical Tools for Home Care categories and selling stories for new technologies, working closely with Research & Development, Evaluation, and Global Branding teams. Additionally, you will monitor category activities (market dynamics, product portfolio, technology, and claims) and understand client brands and consumer behavior.
Requirements include a Bachelor's Degree in Marketing and Business Management, at least 5 years of marketing experience with a good track record, ideally in B2C in FMCG Home Care or B2B in a Fragrance House, with strong technical category know-how and experience working with multinational teams. Solid understanding of the fragrance industry and Home Care categories (Fabric Softeners and Detergents) is also required.
What We Offer: Stability and Growth, Social Benefits, International Environment, Flexible Compensation with Cobee, Flexible Hours, Exclusive Perfume Deals, Health Services, Comprehensive Wellness, and Sports Facilities.", "requirements": "["Bachelor's Degree in Marketing and Business Management", "At least 5 years of marketing experience with a good track record", "Solid understanding of the fragrance industry and Home Care categories (Fabric Softeners and Detergents)"]", "benefits": "["Stability and Growth", "Social Benefits", "International Environment", "Flexible Compensation with Cobee", "Flexible Hours", "Exclusive Perfume Deals", "Health Services", "Comprehensive Wellness", "Sports Facilities"]"}
