Marketing Director for Oral Care in Southern Europe

hace 2 días


Madrid, Madrid, España Haleon A tiempo completo

About Haleon
Haleon is a new world-leading consumer health company, shaped by all who join us. Our mission is to improve everyday health for billions of people through a unique combination of deep human understanding and trusted science.

Role Overview
We're seeking an experienced Marketing Director to lead our oral care category in Southern Europe. As a key member of our team, you'll set the strategy and activation to deliver growth ambition in a €200m business. You'll provide marketing leadership at the interface of Global, Regional, and Local Operations, inspiring performance with data and digital at the core.

Main Responsibilities
- Grow consumption and penetration across brands as per defined OC SE strategy and deliver SE OC P&L (Net Sales, Gross Margin, and Operating Profit) by partnering with cross-functions and countries to deploy defined strategies.
- Inspire marketing teams in countries on Haleon codes and key growth priorities within critical brand/market combinations and allocate resources accordingly.
- Lead interface with SE BU Marketing Director and General Managers on 3-1 business planning to create winning oral care marketing and innovations strategies to maximize growth in LOC/Area P&Ls.
- Build a sustainable OC innovation strategy and pipeline to deliver SE innovation agenda, driving both complex (category lead) and simple innovation (channel/pack BU strategy) to unlock channel and sales ratio targets.
- Be an active member of the OC brand councils, co-creating global category campaigns and toolkits. Support countries in executing global toolkits with a consumer-obsessed mindset.
- Drive robust data-driven decision-making standards across the oral care marketing team to make smarter decisions, create engaging communication, and grow new sales channels.
- Accelerate SE digital journey in the oral care category to become a world-class standard and hub for best practice shared and scaled across the BU.

Salary
The estimated salary for this role is €80,000 - €120,000 per year, depending on experience and qualifications.



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