Digital Marketing Strategist for EiQ Growth

hace 7 días


Madrid, Madrid, España LRQA A tiempo completo
About LRQA

LRQA is a global assurance provider dedicated to helping clients achieve a safer and more sustainable future. With a presence in 50 countries, the company boasts a diverse range of sectors and markets, supporting over 60,000 clients across the globe.

Role Purpose

This role will be instrumental in driving the growth of EiQ, the world's first end-to-end supply chain due diligence platform. As Digital Marketing Strategist for EiQ, you will develop and implement a cross-channel digital marketing strategy to build brand awareness, generate leads, and analyze and optimize the marketing & sales funnel.

About the Job

This exciting opportunity allows you to utilize your expertise in digital marketing to shape the EiQ brand in a complex and competitive market. You will work closely with the group digital marketing community to own and enhance the MarTech setup for EiQ, identifying new technologies to optimize the setup.

Key Responsibilities
  • Developing a market-leading search strategy, including paid and organic search.
  • Creating an independent social presence for EiQ, leveraging paid tactics to build our audience.
  • Maintaining marketing contact databases and audiences for EiQ, implementing automation and retargeting tactics.
  • Analyzing end-to-end marketing performance, surfacing insights to optimize the funnel.
  • Reporting to EiQ and commercial management teams on marketing performance.
  • Managing the paid search budget for EiQ.
About You

To succeed in this role, you should have 5-10 years of digital marketing expertise, with broad experience in marketing technology, particularly Google (Analytics, Ads, Looker Studio), paid social, SEO/SEM, user experience tools (e.g., HotJar), automation (e.g., Pardot), CRM (e.g., SalesForce or Microsoft Dynamics). Excellent communication skills in English and the local language are essential, with occasional international travel required.

Compensation and Benefits

This position offers a competitive salary, ranging from €80,000 to €110,000 per annum, depending on experience. LRQA provides a comprehensive benefits package, including health insurance, pension scheme, and generous vacation allowance.



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