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Gerente de Producto/Brand Manager

hace 2 meses

Barcelona, Barcelona, España Mcr International A tiempo completo
Descripción del Puesto

La empresa Mcr International busca un Gerente de Producto/Brand Manager altamente cualificado para unirse a su equipo en Barcelona.

Responsabilidades
  • Analizar y definir estrategias de marketing médico en coordinación con el departamento de visitas médicas y la creación de materiales de apoyo para presentar los productos de la marca asignada en las visitas médicas.
  • Convertirse en un referente científico de la marca asignada, con un alto conocimiento en productos y patologías.
  • Definir e implementar planes de formación en coordinación con visita médica y herramientas de apoyo para representantes médicos de ventas con el fin de lograr visitas profesionalizadas.
  • Definición y ejecución del plan de integración de la marca.
  • Definir e implementar el plan de marketing para nuevos objetivos, por tipo de especialista y potencial de prescripción (KOL, residentes, enfermeras).
Requisitos
  • Licenciatura en Ciencias de la Salud o equivalente.
  • 3+ años de experiencia en el sector de Dermatología.
  • Fuertes habilidades de comunicación escrita, verbal y de colaboración.
  • Pensamiento analítico y enfoque en el paciente.
  • Apasionado por el marketing y el mundo de la salud.