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Senior Brand Manager

hace 1 mes

Barcelona, Barcelona, España Adqualis A tiempo completo
Senior Group Brand Manager

Adqualis is seeking a Senior Group Brand Manager to lead brand plans, portfolio, and product management within the Group. This role involves managing a team of brand managers and being responsible for multiple brands across various markets.

Key Responsibilities:
  • Team Management: Lead and inspire a team of group brand managers.
  • Market and Consumer Insights: Gain a full understanding of the market and consumer preferences.
  • Strategic Planning: Develop and execute long-term (3-year) and short-term (1-year) brand and product strategies.
  • Sales Performance: Proactively manage and monitor sales performance, adjusting as needed.
  • Collaboration: Collaborate on trade marketing, product development, innovation, and local marketing and sales teams.
  • Product and Quality Improvement: Continuously initiate improvements in product quality and diversification of product assortment.
  • Briefings: Prepare and coordinate briefings for product development, packaging artwork, user manuals, and brand-related content.
  • Training: Conduct product training sessions.
  • Research: Support and brief qualitative and quantitative research initiatives for brands and products.
Requirements:
  • Skills: Leadership, Communication, Team player, Decision making and problem solving, Consumer focus, Creativity, and Prioritization.
  • Education: University degree in marketing, business administration, or a related field.
  • Experience: Minimum of 5 years in a similar role, previous team management experience, strong project management skills, experience managing multiple projects with deadlines, affinity with the Group products; knowledge of the toy market is preferred, fluent in English is mandatory.